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Threads is sinking while X hits record users

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In a recent update, entrepreneur Elon Musk proudly announced that his rebranded social media platform, X, has achieved a record-breaking number of monthly users.

According to Musk, X now boasts a staggering 541,562,214 monthly users as of July, an impressive feat considering the removal of numerous bots that plagued the platform. This accomplishment comes after Musk acquired the app, formerly known as Twitter, for a substantial $44 billion last year.

In contrast, rival Mark Zuckerberg’s Threads, touted as a potential “Twitter-killer” app, has faced significant challenges. Despite attracting over 100 million users in the initial week after its launch, interest in Threads plummeted due to a lack of engaging features. Meta, Zuckerberg’s company, is now racing to add more retention-driving hooks and features to retain its user base and recover from the 11% dip in traffic.

Musk’s revamp of the social media platform involved scrapping the previous management’s content moderation guidelines and restoring accounts, including former President Donald Trump’s, which had been subject to restrictions. Additionally, Musk appointed Linda Yaccarino as CEO to win back advertisers who were deterred by the platform’s past management.

While Musk’s success with X is evident, Zuckerberg faces an uphill battle in maintaining the interest of his users. With both tech titans vying for dominance in the social media landscape, the competition between X and Threads promises to be a captivating spectacle in the months to come.

 

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Streaming wars: can Apple compete with Spotify?

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Spotify’s 2023 Wrapped has dropped prompting listeners to review their top artists, genres, and songs of the year.

Many are taking to social media platforms to share their listening trends with family, friends, coworkers, and even other fans on the internet.

While Apple Music, a rival platform, has its own year-end campaign—it hasn’t quite ignited the same online response.

Seth Schachner, the Managing Director at StratAmericas and a former Sony Music Executive joins Veronica Dudo to discuss. #Spotify #music #Apple #AppleMusic #SpotifyWrapped #streaming #featured #IN AMERICA TODAY

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What Australia can learn from NZ’s supermarket inquiry

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Coles and Woolworths, two of Australia’s largest supermarket chains, are about to face a Senate inquiry that aims to scrutinise their market dominance and business practices.

The inquiry’s parallels with a past New Zealand investigation highlight the growing concern over the duopoly’s impact on consumers and smaller businesses.

The Senate inquiry, set to begin next month, comes as a response to mounting public pressure and allegations of anti-competitive behavior in the grocery sector.

New Zealand example

Similar concerns led New Zealand to conduct its own inquiry into the supermarket industry back in 2019, resulting in recommendations for increased regulation and transparency.

The central question here is whether Coles and Woolworths wield too much power in the Australian market, potentially stifling competition and limiting choices for consumers.

With the New Zealand example as a cautionary tale, many are wondering if this inquiry will result in meaningful changes to the Australian grocery landscape.

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Elon Musk: Nikki Haley’s ‘campaign is dead’

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Elon Musk has thrown a verbal jab at former South Carolina Governor Nikki Haley, declaring her political campaign as “dead” on X.

The unexpected comment from the Tesla and SpaceX CEO has ignited a new wave of discussion within the political sphere, leaving many wondering about the implications for Haley’s political future.

In a tweet that garnered significant attention, Musk criticized Haley’s recent policy stance, writing, “Nikki Haley’s campaign is dead on arrival if she continues to ignore the urgency of climate change.

We need leaders who prioritize the planet’s future.” The tech mogul’s remarks come as Haley, a prominent Republican figure, has been exploring the possibility of running for president in the upcoming election cycle.

Musk’s statement has reignited the debate over climate change within the Republican Party, with many conservatives emphasizing economic interests over environmental concerns.

This raises questions about whether Musk’s endorsement or critique could influence the GOP’s stance on climate issues and potentially impact the 2024 presidential race.

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