Formulite’s unique approach and leadership drive impressive wellness industry growth

Glennis Winnett, the CEO and Founder of Formulite, a thriving Australian wellness company, has achieved remarkable success, raking in over $2.3 million in sales in the last financial year. The company’s impressive month-on-month growth of 40% has caught the industry’s attention.

In an exclusive interview, Glennis Winnett delves into the founding of Formulite. She shares the story behind the company’s inception and her journey to becoming a successful entrepreneur.

One key factor contributing to Formulite’s success is their unique approach. Instead of catering primarily to a male demographic, Glennis decided to focus on feedback from females regarding taste, packaging, and brand messaging. This decision has proven to be pivotal in shaping the company’s image and products.

Balancing her role as a busy mother and wife with that of a CEO, Glennis Winnett offers insights into her personal life management strategies. She discusses the routines that help her effectively manage both roles.

Looking ahead, Glennis shares her vision for Formulite’s future and how the company aims to contribute to the wellness and nutrition industry in the years to come.