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Tech

Apple Vision headset to include custom prescription lenses

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Tech giant Apple is gearing up to change the way we perceive augmented reality with its anticipated Vision headset.

Reports suggest that this innovative device will be tailored to individual needs, potentially shipping from the factory with prescription lenses. This advancement could greatly enhance user experience, making the technology more accessible and comfortable for those with vision requirements.

The incorporation of prescription lenses directly into the headset eliminates the need for users to wear their own glasses or struggle with compatibility issues. Apple’s move to integrate this feature from the get-go showcases their commitment to inclusivity and customer-centric design. The Vision headset is anticipated to offer a seamless and immersive augmented reality experience, enabling users to enjoy a clear view of the virtual world without compromising on visual acuity.

With this development, Apple aims to broaden the user base for its Vision headset, catering to a diverse audience. Providing prescription lenses as a standard inclusion addresses a prevalent concern and sets a new standard for wearable AR devices.

 

 

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Cost per click advertising on big tech brings new ideas to market

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Google Search Ads Soar While Social Media Stays Stable.

Ad costs on major platforms are shifting, with Google Search ads seeing a significant increase—13% year-over-year and 40-50% over the past 4-5 years. In contrast, Meta’s CPMs have remained stable, averaging $8-$11 since 2021, while TikTok’s CPMs have also stayed consistent, between $2.50-$4 post-COVID. The main story is Google’s rising costs, while social media channels remain stable. Businesses should diversify their ad spend, focusing more on cost-effective social platforms and optimizing their Google ads for better ROI to limit the impact of increased Search ad costs. #featured #trending

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Dream team: Disney & Nvidia join forces to produce autonomous AI-powered robots

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Disney revealed a sneak peek into their breath-taking AI-Powered ‘Star Wars’ robots, produced by Nvidia.

On this episode of Ahron & Mike – Disney & Nvidia unite to create robots, home employees are being caught using mouse jiggling tech, and Black Berry makes a bold return.

Ticker’s Ahron Young & Mike Loder discuss.

#featured #trending

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Nintendo’s latest presentation showcased exciting revivals and fresh new titles for Q4

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Nintendo’s exciting 2024 lineup revealed following June Direct: revivals, new titles, and fresh takes.

From enhanced classics like Donkey Kong Country Returns HD to highly anticipated new entries such as Metroid Prime 4, Nintendo’s 2024 releases promise something for every gamer.

Emily Leaney from TeamRetro joins to unpack all the big announcements.

Follow the link here for the full presentation on Nintendo’s official YouTube channel.

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