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The beauty of influence

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How do influencers stay ahead in the world of beauty influencing?

 
We’ve all seen influencers across our social media platforms, but how do influencers stay ahead and work with brands?

We hear stories and tips from both sides of the beauty industry; Alice Hansen, Brand Communications Manager at L’Oreal Australia, and Claire Bridgett, a leading beauty content creator.

Alice’s dives into her experience in the beauty industry and notable marketing moments, including partnerships like Garnier x Splendour and CeraVe x UrbanSurf. Claire, a sought-after beauty creator, shares her journey in building a substantial Instagram and TikTok following through educational content and discusses the evolution of her tone of voice and brand positioning.

Together with Ticker Talks Trends host Genevieve Day, our special guests provide advice for beauty brands looking to collaborate with creators.

Watch part two below:

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Why the meme-stock frenzy is unlikely to repeat

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GME shares surge 74%, but experts stress a meme-stock frenzy resurgence is unlikely due to fundamental differences in the company’s financial situation.

Australia’s budget unveils a second consecutive surplus of A$9.3 billion, prioritising the critical minerals industry and green energy initiatives to reduce reliance on Chinese supply.

Also, GameStop shares have surged 74%, but experts caution against expecting a repeat of the 2021 meme-stock frenzy. #featured #trending

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Why are airlines after the Biden Administration?

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Major airlines are taking legal action against the Biden administration over a newly implemented rule requiring them to disclose fees upfront.

On this episode of Hot Shots – Major airlines are suing the Biden Administration, AI-piloted fighter jets, SpaceX faces funding challenges, and Apple receives crushing feedback.

Ticker’s Ahron Young & Veronica Dudo discuss. #featured #trending

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The mounting pressure on Government spends

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Questions abound regarding the factors fueling this inflation surge in Australia and whether it correlates with the escalating government expenditures.

Concerns extend to how Chalmers navigates the mounting pressure amid discrepancies in spending allocations.

Moreover, as Australians grapple with the reality of rising living costs, the feasibility of cutting spending becomes a pressing issue. Additionally, amidst economic uncertainties, individuals seek guidance on managing stock market risks effectively. #Featured #Trending

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