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One of the most iconic football stadiums in the world is being rebranded, with Spotify taking over
Barcelona’s Camp Nou Stadium will be rebranded ‘Spotify Camp Nou’ as part of a sponsorship agreement with Spanish soccer club.
Spotify’s name will also appear on the jerseys of both the men’s and women’s teams for the next four seasons.
The deal still has to get ratified by Barcelona’s Members Assembly in a vote that will take place next month.
Spotify says it will use the opportunity to “amplify the work of artists” in a way that brings “the worlds of music and football together”.
The deal is reportedly worth $310 million.
