News

Social media dubbed least trusted industry

Published

3 years ago

November 17, 2022

Social Media has been ranked as the least trusted industry in a survey of 15,000 people across 15 countries worldwide.

Global communications firm Edelman conducted the report. It revealed the social media industry has received the lowest trust rating.

A total of 12 industries were presented in the survey, and social media came in last at just 47%.

While, the technology Industry led the survey as most trusted, with a score of 76%.

This latest report also found that an average of 73% of global respondents worry about their data privacy.

Untrustworthy culprits

The results support a smaller study of 2225 social media users in the United States, conducted by Insider Intelligence.

It found Facebook was the least trusted social media platform, for the second year running.

On the contrary, Pinterest ranked as the most trusted platform, beating previous favourite LinkedIn.

Diminishing trust

The worsening trust in social media is to be expected, when reflecting on the serious issues plaguing the industry recently.

The industry has experienced data privacy breaches, misinformation, disinformation and violent content due to a lack of moderation.

At one point, Facebook even temporarily blocked Australian content to dispute government regulations.

The instability of the social media industry has never been more apparent than over the past few weeks.

Elon Musk has taken the reigns of Twitter, and has been quick to make drastic changes, with far-reaching consequences.

Other tech giant tycoon, Mark Zuckerberg has laid off thousands of staff due to his vision of the Metaverse becoming more virtual than reality.

Social media is in a state of constant change.

The platforms are ill equipped to keep up with the number of users and volume of content being generated on a daily basis.

Therefore, instilling and increasing public trust in the industry may be an extremely challenging goal to achieve.

Report by Dr Karen Sutherland, University of the Sunshine Coast and Dharana Digital

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Dr Karen Sutherland

Dr Karen Sutherland is a Senior Lecturer at the University of the Sunshine Coast where she designs and delivers social media education and research. Dr Sutherland is also the Co-Founder and Social Media Specialist at Dharana Digital marketing agency focused on helping people working in the health and wellness space.

News

Sussan Ley’s leadership tested amid net-zero debate

Sussan Ley’s leadership faces challenge as Liberal MPs debate net zero emissions policy amid divisions between moderates and conservatives

Published

4 hours ago

November 12, 2025

Ahron Young

Sussan Ley’s leadership faces challenge as Liberal MPs debate net zero emissions policy amid divisions between moderates and conservatives

In Short:
– Sussan Ley’s leadership is questioned as the Liberal party debates net-zero emissions amidst internal divisions.
– Moderate MPs warn losing elections if net-zero is abandoned, highlighting urban voter support for a 2050 target.

Sussan Ley’s leadership faces scrutiny as the Liberal party debates a net-zero emissions target.

Conservative members argue she should abandon the goal to maintain her position, while moderates hope for a compromise that aligns with the Paris Agreement.

Leadership contenders like Angus Taylor and Andrew Hastie support staying committed to the Paris Agreement, rejecting a net-zero commitment. Taylor indicated future leadership aspirations are not confirmed.

Pro-net-zero frontbencher Tim Wilson seeks decisive leadership to address the issue. Ley’s lack of internal guidance frustrates moderates, creating uncertainty regarding her stance on net-zero. While some conservatives advocate for its dismissal, others display mixed support.

Liberal party dynamics shift as polling reveals significant opposition to net-zero among constituents. The upcoming party room meeting and shadow ministers gathering will aim to finalise the Coalition’s position.

Internal Divisions

Moderate MPs warn that elections will be lost if net-zero is abandoned, emphasising its importance in urban areas.

A poll indicates strong support for a 2050 net-zero target among voters. Critics of the Nationals’ policy argue it is misguided and incompatible with national interests.

Calls for resignation from frontbench positions are met with opposition. Some representatives voiced frustration over the timing of the meeting, suggesting it should have been resolved earlier.

News

The Greens win Senate backing on CGT inquiry

The Greens gain Coalition support for a Senate inquiry on capital gains tax, igniting housing affordability discussions.

Published

23 hours ago

November 11, 2025

ticker NEWS

The Greens gain Coalition support for a Senate inquiry on capital gains tax, igniting housing affordability discussions.

The Greens have secured Coalition support for a Senate inquiry into the 50% capital gains tax discount, sparking fresh debate on housing affordability.

Dr. Steve Enticott from CIA TAX discusses the potential impacts on investors and policy.

#CGT #HousingAffordability #SenateInquiry #Greens #PropertyTax #AustraliaPolitics #Coalition #NegativeGearing #RealEstate #PolicyDebate