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Cost per click advertising on big tech brings new ideas to market

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Google Search Ads Soar While Social Media Stays Stable.

Ad costs on major platforms are shifting, with Google Search ads seeing a significant increase—13% year-over-year and 40-50% over the past 4-5 years. In contrast, Meta’s CPMs have remained stable, averaging $8-$11 since 2021, while TikTok’s CPMs have also stayed consistent, between $2.50-$4 post-COVID. The main story is Google’s rising costs, while social media channels remain stable. Businesses should diversify their ad spend, focusing more on cost-effective social platforms and optimizing their Google ads for better ROI to limit the impact of increased Search ad costs. #featured #trending

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Musk’s bombshell announcement as Tesla profits plunge

Tesla faces 71% net income drop in Q1 2025 amid falling revenue and vehicle deliveries; expert insights in the latest Ticker episode.

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Tesla faces 71% net income drop in Q1 2025 amid falling revenue and vehicle deliveries; expert insights in the latest Ticker episode.


Tesla has reported a dramatic 71% decline in net income for the first quarter of 2025, missing Wall Street expectations.

Revenue also fell 9% to $19.3 billion, largely due to slumping automotive sales in major markets like the U.S., China, and Germany.

A 13% drop in vehicle deliveries, tied in part to CEO Elon Musk’s political controversies, has investors worried.

Brad Gastwirth from Unearthing Opportunities joins us to unpack the numbers and what’s next for Tesla.

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Nvidia to build AI supercomputers in the U.S. for first time

Nvidia invests $500 billion in U.S. AI supercomputers, shifting production to Texas to strengthen supply chains and boost domestic growth amid rising tariffs and national tech pressures.

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Nvidia invests $500 billion in U.S. AI supercomputers, shifting production to Texas to strengthen supply chains and boost domestic growth amid rising tariffs and national tech pressures.


Nvidia to build AI supercomputers in the U.S. for the first time — a $500 billion move that could redefine the global tech industry.

With new tariffs on imports from China and Taiwan, the chip giant is shifting production to Texas, partnering with Foxconn and Wistron.

Nvidia says the decision will strengthen its supply chain and boost domestic economic growth.

The announcement comes amid growing pressure to secure national tech infrastructure and reduce reliance on Asia. How will this impact jobs, prices, and America’s AI ambitions?

Subscribe to never miss an episode of Ticker – https://www.youtube.com/@weareticker

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‘Stuck in the past’: Has Apple lost its edge?

Apple, once an innovator, faces criticism for stale updates and designs, prompting comparisons to 1980s IBM and calls for Tim Cook’s departure.

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Apple, once an innovator, faces criticism for stale updates and designs, prompting comparisons to 1980s IBM and calls for Tim Cook’s departure.


Apple, once a symbol of innovation, is now under fire for uninspiring product updates.

The headline “Has Apple lost its edge? Critics say it’s stuck in the past” captures growing frustration over recycled designs and underwhelming features.

From the original iPhone to the lacklustre Apple Intelligence, critics now compare the company to IBM in the 1980s. Is it time for Tim Cook to step aside?

Subscribe to never miss an episode of Ticker – https://www.youtube.com/@weareticker

#Apple #TimCook #TechNews #iPhone #AppleIntelligence #Innovation #BradGastwirth #TechDebate

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