Threads Software Limited, a small tech company, has issued a stern ultimatum to Meta, the parent company of Instagram.

They demand that Meta cease using the service name “Threads” within the next 30 days, citing trademark infringement concerns.

This legal dispute stems from Meta’s recent rebranding of some of its services, including Instagram’s messaging app, which they renamed “Threads.”

Threads Software Limited claims they own the trademark rights to the name “Threads” and that Meta’s use of it infringes upon their intellectual property.

Meta, previously known as Facebook, has not yet responded publicly to this ultimatum. Legal experts speculate that a resolution may involve negotiations, a rebranding effort by Meta, or potentially a legal battle if an agreement cannot be reached.

In the coming weeks, it remains to be seen how this high-stakes standoff between a tech giant and a smaller company will unfold. The outcome could have significant implications for intellectual property rights in the tech industry and may set a precedent for similar disputes in the future.