Would you pay to use Snapchat?

Published

3 years ago

June 30, 2022

The company introduces a subscription service called Snapchat+

The instant messaging service is rolling out a subscription plan featuring exclusive and pre-release features.

Dubbed Snapchat+ users can pay USD 3.99 per month for experimental add-ons including the option to mark close friends as a BFFs and customise the app’s icon.

The service launches on Wednesday in the U.S., Canada, the U.K., France, Germany, Australia, New Zealand, Saudi Arabia and the U.A.E aimed at the “most passionate” Snapchat users.

This comes amid slow sales for the current quarter, fuelled by supply chain disruptions, labour shortages and inflation.

Snapchat Plus would allow the company to expand its revenue sources to reduce its reliance on advertising.

The app isn’t the first to trial this, Twitter announced the Blue subscription last year allowing user an ad-free experience on the platform in exchange for USD 2.99 a month.

Marketers struggle to find right creative partners

80% of marketers pitch agencies, but finding the right creative partner is increasingly challenging; AI may offer solutions.

Published

8 hours ago

October 28, 2025

ticker NEWS

80% of marketers pitch agencies, but finding the right creative partner is increasingly challenging; AI may offer solutions.

A new report reveals that while 80% of marketers now run their own agency pitches, many admit the search for the perfect creative partner is tougher than ever.

Darren Woolley from TrinityP3 explains what’s driving the shift and how AI could help.

#Marketing #Advertising #Agencies #BrandStrategy #AI #TrinityP3 #CreativeIndustry #DarrenWoolley #Pitching #Media #Business

News

Trump royally welcomed to Japan

Trump’s Asia tour launches in Japan with investment pledges, heading to South Korea for a trade truce with China.

Published

8 hours ago

October 28, 2025

ticker NEWS

Trump’s Asia tour launches in Japan with investment pledges, heading to South Korea for a trade truce with China.

President Trump’s Asia tour begins with a warm welcome in Japan and major investment pledges, as he heads to South Korea aiming to secure a trade war truce with China.

#Trump #Asia #Japan #SouthKorea #China #Trade #XiJinping #Diplomacy #WhiteHouse #USPolitics #GlobalTrade

News

Trump delays Putin meeting amid fear of long war ahead for Europe

Trump delays Putin talks until Ukraine peace advances, post new U.S. sanctions on Russia’s oil firms.

Published

8 hours ago

October 28, 2025

ticker NEWS

Trump delays Putin talks until Ukraine peace advances, post new U.S. sanctions on Russia’s oil firms.

President Trump has postponed talks with Vladimir Putin until meaningful progress is made on Ukraine peace negotiations, following new U.S. sanctions on Russia’s top oil firms.

Oz Sultan from Sultan Interactive Group join for more.

#Trump #Putin #Ukraine #Russia #Sanctions #Oil #Diplomacy #China #India #USPolitics #ForeignPolicy #WhiteHouse