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Tech

Golf goes tech: Golf clubs inspired by airplane mechanics

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Golf equipment provider Ping has partnered with Intel, Dell, and global IT company Altair Engineering to harness high-powered processing and complex modelling technologies to innovate the design of its golf clubs.

Ping admits all three companies help to execute advanced simulations and do computational fluid dynamics in the design of its clubs.

The golf club manufacturer’s says the ridges on the club head that help reduce drag is inspired by the mechanics of airplanes and semi-trucks.

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Tech

Cost per click advertising on big tech brings new ideas to market

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Google Search Ads Soar While Social Media Stays Stable.

Ad costs on major platforms are shifting, with Google Search ads seeing a significant increase—13% year-over-year and 40-50% over the past 4-5 years. In contrast, Meta’s CPMs have remained stable, averaging $8-$11 since 2021, while TikTok’s CPMs have also stayed consistent, between $2.50-$4 post-COVID. The main story is Google’s rising costs, while social media channels remain stable. Businesses should diversify their ad spend, focusing more on cost-effective social platforms and optimizing their Google ads for better ROI to limit the impact of increased Search ad costs. #featured #trending

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Dream team: Disney & Nvidia join forces to produce autonomous AI-powered robots

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Disney revealed a sneak peek into their breath-taking AI-Powered ‘Star Wars’ robots, produced by Nvidia.

On this episode of Ahron & Mike – Disney & Nvidia unite to create robots, home employees are being caught using mouse jiggling tech, and Black Berry makes a bold return.

Ticker’s Ahron Young & Mike Loder discuss.

#featured #trending

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Nintendo’s latest presentation showcased exciting revivals and fresh new titles for Q4

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Nintendo’s exciting 2024 lineup revealed following June Direct: revivals, new titles, and fresh takes.

From enhanced classics like Donkey Kong Country Returns HD to highly anticipated new entries such as Metroid Prime 4, Nintendo’s 2024 releases promise something for every gamer.

Emily Leaney from TeamRetro joins to unpack all the big announcements.

Follow the link here for the full presentation on Nintendo’s official YouTube channel.

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