AI platform aims to cut home selling costs from $25,000 to $7,000

In Short:
– AI could lower home selling costs from £25,000 to £7,000 by empowering homeowners to sell independently.
– Theesan Pather’s platform improves real estate sales by addressing inefficiencies and offering essential guidance and tools.

Selling a home can involve far more costs than many homeowners expect, with styling, repairs, photography, videography and marketing all adding to the final bill.

Now, AI platform dealsetter.ai is aiming to give homeowners greater control over the sales process, with the potential to reduce selling costs from around $25,000 to $7,000.

Theesan Pather, the developer of dealsetter.ai, says the traditional property sales process can be inefficient, with homeowners often paying for a full range of services they may not necessarily need.

The platform is built around the AGNT framework, combining AI, guidance and targeted professional support.

Augmentation uses AI to support the selling process, while Guidance helps homeowners manage their campaign.

Engagement allows sellers to bring in real estate professionals for specific tasks, such as conducting an open home, rather than paying for a full agency service.

No stone left unturned focuses on ensuring properties are listed on major real estate portals rather than relying solely on social media marketplaces or classified listings.

Finally, Tag, track and target uses the platform’s proprietary CRM, Deal Command, to help sellers manage enquiries and follow up with potential buyers.

Pather says one of the biggest mistakes private sellers can make is getting their marketing strategy wrong from the outset.

Relying too heavily on platforms such as Facebook Marketplace can also limit access to qualified buyers, while negotiating without professional experience can present another challenge.

By combining AI with access to professional support when needed, dealsetter.ai is positioning itself as a more flexible and transparent alternative for homeowners.

The platform says properties could potentially be ready to go to market within one to two weeks, giving sellers greater control over both the campaign and the cost of selling.