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Meta to launch Uber ride-booking via WhatsApp in India

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3 years ago

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One of the world’s biggest ride sharing services is partnering up with it the parent company of Facebook to change the way we book our journey

Ride-sharing giant Uber wants to make booking a ride in India as easy as sending a message via WhatsApp.

The US-based company has partnered up with Meta, the recently rebranded parent company of Facebook, to launch a ride booking feature in its WhatsApp service within India.

The integration is set to become the first of its kind for the ride-hailing giant and will allow people to book an Uber ride without having to download the official Uber app.

Everything from user registration and ride-booking to getting a trip receipt will be managed within the WhatsApp chat interface.

The service is being rolled out first in the northern city of Lucknow, and will be expanded to other Indian cities soon according an official statement.

“We want to make it as easy as possible for all Indians to take an Uber trip, and to do that we need to meet them on platforms they are comfortable with,”

said Nandini Maheshwari, senior director of business development for Uber APAC, in the statement.

India is the biggest market for WhatsApp with nearly half a billion users.

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Deadpool & Wolverine movie seeks to break Disney’s streak of comic book flops

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22 hours ago

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July 26, 2024

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A new hope for Disney’s comic book universe.

 

The upcoming Deadpool & Wolverine movie aims to revitalise Disney’s comic book adaptations, breaking the recent streak of underperforming titles on Disney Plus. Despite high expectations, series like She-Hulk: Attorney at Law and Secret Invasion failed to capture audiences, leaving fans eager for a blockbuster hit. With iconic characters and a promise of thrilling action, this film is set to reinvigorate the franchise and restore faith in Disney’s comic book ventures.

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AI enters the Big Brother house, raising concerns around the truth of reality TV

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3 days ago

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July 24, 2024

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How will the integration of AI into reality TV impact audience engagement and what role will this have on the future of entertainment?

The latest season of Big Brother has left fans scratching their heads with the introduction of Big Brother AI, also knowns as BB AI, taking centre stage.

Tom Finnigan from Talkingbrands.ai joins to discuss all the curious AI cases of the week. #featured

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Leaders

UN initiative aims to set international standards for AI ethics

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3 days ago

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July 24, 2024

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The United Nations has launched a comprehensive initiative aimed at establishing international guidelines for the governance of artificial intelligence.

The UN seeks to address ethical concerns, regulatory frameworks, and human rights implications associated with AI advancements.

Dr. Karen Sutherland from the UniSC joins to discuss the latest. #featured

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