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EMAILS REVEALED: Apple employees were considering special treatment to Netflix

Published

3 years ago

May 6, 2021

Brittany Coles

Employees at Apple were considering giving Netflix special treatment …

Apparently, to convince the streaming service to keep in-app purchases.

This is according to leaked internal emails during the Epic Games VS Apple lawsuit.

A presentation circulated within Apple to advertise Netflix in its stores and even bundle the streaming service with current apple offerings.

Emails between Microsoft and apple were also revealed today… that show how the xbox maker was trying to get xCloud on iOS.

Microsoft was trying to figure out how Shadow, Netflix, and other similar “interactive” apps were able to exist in the App Store.

Apple takes Epic Games to court over App Store spat

Video game developer EPIC games will have a chance to plead their case as Apple is taken to court over alleged antitrust practices within the App store.

A reminder on #FreeFortnite:

Apple and Epic Games will head to court tomorrow, May 3rd, to discuss if the App Store and its in-app purchase policies violate antitrust law. pic.twitter.com/tAvE47TgXY
— Fortnite News (@Guille_GAG) May 2, 2021

The outcome of this case is set to shake up the App store as we know it if Epic games were to win. With over six million downloads there’s no doubt that the Fortnite IP is a valuable one that would add to Apple’s online offering at the right price.

READ MORE ON THE LAWSUIT HERE

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Money

Warner Brothers & Discovery considers splitting up to boost stock value

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1 week ago

July 19, 2024

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Warner Bros Discovery is considering a strategic breakup to enhance its stock performance, according to a Financial Times report.

The potential move aims to unlock value by separating its media assets from its reality TV and lifestyle businesses.

This decision follows pressure from investors to improve stock performance, amidst challenges in the media industry #featured #trending

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Investors worldwide grow increasingly optimistic about Trump winning the election

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July 18, 2024

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Investors are increasingly optimistic about Donald Trump’s potential re-election, prompting a resurgence in the so-called ‘Trump trade’.

Market participants are closely monitoring Trump’s political strategies and public sentiment, influencing their investment decisions.

Kyle Rodda from Captial.com joins to discuss all the latest.

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Netflix expands use of ads despite slow subscriber growth

Published

1 week ago

July 18, 2024

ticker NEWS

Netflix is intensifying its efforts to introduce an ad-supported tier amidst a plateau in subscriber growth.

The streaming giant hopes to attract new users and boost revenue by offering a cheaper alternative that includes advertisements.

This move marks a significant shift from its traditional ad-free model, reflecting Netflix’s response to competitive pressures and evolving consumer preferences.