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Tech firms court battle could turn ‘epically’ rotten

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Apple takes Epic Games to court over App Store spat

It’s no secret that Fortnite is a popular video game, with over six million downloads. And there is no hiding the influence that big tech company Apple maintains.


However today, video game developer EPIC games will finally have a chance to plead their case as Apple is taken to court over alleged antitrust practices within the App store.


Seeking to shed some light on whether the “monopolistic practices” of the Apple store establish an anti-competitive environment. The studio behind Fortnite is alleging that the current policies are unfair with Apple currently taking a 30% cut of every in-app purchase made within applications available in their online Store.    


Epic games made use of an in-game currency known as V BUCKS, circumventing this 30% rule resulting in the removal of Fortnite from Apple’s online store.  


One of the arguments that differentiate Apple from other Big game companies is whether users on iPhone and Ipad devices should have alternate payment options for nondedicated gaming hardware. – a blurry line that will no doubt be questioned thoroughly over the course of this case. 

The outcome of this case is set to shake up the App store as we know it if Epic games were to win. With over six million downloads there’s no doubt that the Fortnite IP is a valuable one that would add to Apple’s online offering at the right price. 

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Money

Warner Brothers & Discovery considers splitting up to boost stock value

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Warner Bros Discovery is considering a strategic breakup to enhance its stock performance, according to a Financial Times report.

The potential move aims to unlock value by separating its media assets from its reality TV and lifestyle businesses.

This decision follows pressure from investors to improve stock performance, amidst challenges in the media industry #featured #trending

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Investors worldwide grow increasingly optimistic about Trump winning the election

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Investors are increasingly optimistic about Donald Trump’s potential re-election, prompting a resurgence in the so-called ‘Trump trade’.

Market participants are closely monitoring Trump’s political strategies and public sentiment, influencing their investment decisions.

Kyle Rodda from Captial.com joins to discuss all the latest.

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Netflix expands use of ads despite slow subscriber growth

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Netflix is intensifying its efforts to introduce an ad-supported tier amidst a plateau in subscriber growth.

The streaming giant hopes to attract new users and boost revenue by offering a cheaper alternative that includes advertisements.

This move marks a significant shift from its traditional ad-free model, reflecting Netflix’s response to competitive pressures and evolving consumer preferences.

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