Connect with us
https://tickernews.co/wp-content/uploads/2023/10/AmEx-Thought-Leaders.jpg

Leaders

Affordable and Borderless PR with Coleegs

Published

on


80% of businesses cannot tell their story. Why? Social Media is overcrowded with 2BN posts a day – PR Agencies are expensive and outdated – and ‘Spray and Pray’ news distribution services are ineffective.

Problems exist on the other side of the equation too; the media industry has been drastically affected by the shift to digital and social media – leaving approximately 60% of journalists looking for work or taking on self-employed roles.

Seeing that change was long overdue, entrepreneur Manni Sidhu, his cofounding team, and a global team of PR industry experts went out to tackle the problem, and built ‘Coleegs’ – an End to End platform that specializes in Media Outreach, helping businesses get published in traditional media across the globe.

Their mission – ‘To Make Media Outreach Affordable and Borderless.’

With the careful combination of world class journalists, publicists, and digital transformation the Coleegs team built a groundbreaking model for PR, unrivalled by traditional providers:

  • No Retainers – flexible media outreach plans with no expiry.
  • Clients work directly with an individual or team of international journalists and publicists with years of industry ties, knowledge, and strategic capabilities.
  • No Borders – Coleegs has journalists and publicists retained across numerous countries, able to deploy media outreach in Real Time, and at a fraction of the cost to engaging multiple agencies.
  • Performance – our team carefully selects media targets for every client project, no spray and pray.
  • Beyond Press Releases – 90% of press releases don’t get read. Coleegs secures real media coverage – Published Opinion Editorials, Features, Exclusives, Guest Commentary, TV/Radio interviews and more.

The careful application of technology into a traditionally hands-on service driven industry has been instrumental in bringing the capabilities above to market – eliminating unnecessary agency manpower and admin costs, automating time consuming workflows, and the ability to execute projects at scale via custom built collaborations tools.

The result has been beyond expectation – since inception in early 2019, Coleegs has told 200+ stories of businesses and industry leaders across 4 continents – stories that would have otherwise gone untold, and has led to our clients expanding to new markets, building thought leader credibility, growing sales, and much more.

All the while creating a social impact and securing steady income and projects for self-employed journalists across the globe, who can focus on delivery and telling amazing stories.

For more information, head to http://www.coleegs.com/

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Leaders

Simple messaging solutions for small business owners

Fext offers simple messaging automation for small businesses to improve customer connections without complicated technology

Published

on

Fext offers simple messaging automation for small businesses to improve customer connections without complicated technology

In Short:
– Small business owners seek simple tech solutions for customer connections, avoiding complex systems.
– Fext offers automated messaging, allowing users to communicate efficiently without group chats.

Small business owners often seek straightforward solutions to connect with customers using minimal technology. Gonenc Mete from Fext discusses how these owners tend to avoid complex tech systems. His experience in Silicon Valley highlights the desire for simple, effective tools to manage everyday tasks.

Currently, many small business owners manage customer communications primarily through their phones. They often resort to sending repeated messages by copy-pasting, which can be time-consuming.

Banner

The solution with Fext is a messaging automation feature. Users can compose a single message and send it to multiple recipients without the hassle of group chats..

The Fext app is available internationally, with strong user bases in Australia and New Zealand.
Download the Ticker app

Continue Reading

Leaders

Cyber security shifts redefine critical infrastructure in APAC

Cyber security evolution prompts redefinition of critical infrastructure in Asia Pacific amid rising digital threats

Published

on

Cyber security evolution prompts redefinition of critical infrastructure in Asia Pacific amid rising digital threats.

In Short:
– Cyber security incidents in Asia Pacific redefine critical infrastructure, expanding its scope beyond just industrial machinery.
– New strategies emphasise visibility to protect crucial sectors like banking, finance, and telecommunications from cyber threats.

The rise in cyber security incidents in Asia Pacific is reshaping the definition and protection of critical infrastructure. New digital and operational technology risks are prompting stakeholders to reconsider conventional beliefs that critical infrastructure is primarily industrial machinery behind high fences.

Michael Fisher from Garland Technology discusses this evolving landscape. Critical infrastructure now encompasses essential services such as banking, finance, and telecommunications, expanding beyond traditional definitions.

Banner

The convergence of IT and operational technology (OT) networks increases cyber security risks. Many OT services were not designed with cyber security in mind, leaving them vulnerable to cyber attacks. Industries most at risk include telecommunications, banking, finance, and utilities, where any disruption can significantly impact society.

Increased Visibility

Fisher highlights that traditional cyber security alone is insufficient to secure these infrastructures. Effective protection requires a new approach focused on visibility. Garland Technology’s mission is to provide visibility to upstream cyber security platforms, eliminating blind spots.

Governments and businesses must recognise their roles in combatting cyber threats. Australia’s Security of Critical Infrastructure Act is a step towards increasing corporate responsibility in recognising critical infrastructure and ensuring compliance with security measures.


Download the Ticker app

Continue Reading

Leaders

Electric vehicles transform last mile delivery market

Electric vehicles revolutionise last mile delivery with significant growth expected in Australia as sustainability gains momentum

Published

on

Electric vehicles revolutionise last mile delivery with significant growth expected in Australia as sustainability gains momentum.

In Short:
– The shift to electric vehicles for last mile delivery is increasing, especially in Australia, driven by government initiatives.
– Challenges like costs and charging infrastructure hinder EV adoption, but advancements improve efficiency and sustainability perceptions.

The shift towards electric vehicles (EVs) for last mile delivery is accelerating globally, with Australia expected to see significant growth. Companies and retailers are increasingly adopting greener solutions, driven by supporting government initiatives.

Joe Sofra from ANC discussed the current state of the last mile EV market. He noted the global market is valued at around $30 billion and could grow three to four times over the next eight years.

Banner

Challenges such as cost and charging infrastructure remain significant. Currently, over 100 EVs are on the road, but sufficient charging stations need to be developed, including home and public options. The unique requirements of commercial vehicles further complicate access to these facilities.Download the Ticker app

Continue Reading

Trending Now