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Will Qantas return to London before Perth?

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They are strange times we live in, when Australia’s national carrier could soon return to London before flying Sydney to Perth.

Project Sunrise has been hailed as the holy grail for Qantas. 230 years since the first fleet set sail on a months long voyage, modern aviation has linked far flung corners of the globe.

Qantas set out a challenge to Boeing and Airbus to deliver an ultra long-haul jet capable of linking the east coast of Australia, namely Sydney and Melbourne, to New York or London. Hopefully with a good entertainment system to boot.

Project Sunrise route map
Project Sunrise route map from Australia’s east coast.

Project Sunrise setback

In May, Qantas announced that Sydney would be the first city to launch Project Sunrise.

At the investor briefing, after announcing a $2.3 billion loss, attention quickly turned to when Qantas might restart international flights.

Right now, m Australia is locked up, with Western Australia becoming the hermit kingdom, completely separated from Sydney and Melbourne.

While Qantas chief Alan Joyce fumed at the domestic border closures, it could be the airline’s international arm that drags the Qantas group back to profitability.

Throughout the pandemic, New South Wales has been the anti-lockdown state, preferring to focus on keeping business humming and reluctantly heading into lockdown.

New South Wales residents are fast on their way to receiving 6 million vaccination jabs, seemingly hungry to reopen despite the rise in cases to above 1000 per day for the first time during the pandemic.

It’s the same strategy used by the UK, and requires a leader who can hold their ground despite rising case numbers.

In Australia, NSW Premier Gladys Berejiklian is the closest you can get to the British PM.

A Qantas 787 Dreamliner
A Qantas 787 Dreamliner

Freedom day

And just like the UK, may look to a freedom day whereby restrictions are dropped once the population hits the 80% vaccination mark. NSW is among the fastest in the world to take up the vaccine in recent weeks.

The International Air Transport Association (IATA) has already flagged the possibility of COVID passports once vaccines reach 80%.

How it works

The IATA Travel Pass provides:

  • Governments with the means to verify the authenticity of tests or vaccinations and the identity of those presenting their certificates.
  • Airlines with the ability to provide accurate information to their passengers on test requirements and verify that a passenger meets the requirements for travel.
  • Laboratories with the means to issue certificates to passengers that will be recognized by governments, and
  • Travelers with accurate information on test requirements, where they can get tested or vaccinated, and the means to securely convey the results/certificates to airlines and border authorities

That could see Qantas almost do the unthinkable opening up travel from Australia to London before internal borders are open.

A sign of how far Australia has come, or how far it has to go.

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Money

Warner Brothers & Discovery considers splitting up to boost stock value

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Warner Bros Discovery is considering a strategic breakup to enhance its stock performance, according to a Financial Times report.

The potential move aims to unlock value by separating its media assets from its reality TV and lifestyle businesses.

This decision follows pressure from investors to improve stock performance, amidst challenges in the media industry #featured #trending

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Money

Investors worldwide grow increasingly optimistic about Trump winning the election

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Investors are increasingly optimistic about Donald Trump’s potential re-election, prompting a resurgence in the so-called ‘Trump trade’.

Market participants are closely monitoring Trump’s political strategies and public sentiment, influencing their investment decisions.

Kyle Rodda from Captial.com joins to discuss all the latest.

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Netflix expands use of ads despite slow subscriber growth

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Netflix is intensifying its efforts to introduce an ad-supported tier amidst a plateau in subscriber growth.

The streaming giant hopes to attract new users and boost revenue by offering a cheaper alternative that includes advertisements.

This move marks a significant shift from its traditional ad-free model, reflecting Netflix’s response to competitive pressures and evolving consumer preferences.

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