‘Picking on the dead is uncool’: One Nation’s risky strategy

One Nation’s confrontational tactics risk alienating moderate voters, warns Darrin Barnett on targeting politicians’ families

‘Picking on the dead is uncool’ in political discourse, especially involving family members of politicians.

Darrin Barnett from Watson Advisory argues that One Nation’s confrontational style may be going too far.

He suggests that targeting family members could backfire and damage the party’s public perception.

The strategy could alienate moderate voters, affecting One Nation’s support base.

Future elections may reveal whether this approach will cost One Nation politically.

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