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Why business must embrace purpose to thrive

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In today’s rapidly evolving business landscape, harnessing the power of purpose has become imperative for long-term success.

 
Companies that infuse their operations with a clear sense of purpose not only drive positive social change but also reap substantial economic benefits.

A recent study conducted by leading market researchers reveals that purpose-driven businesses outperform their profit-centric counterparts in several key areas. These purposeful enterprises exhibit higher employee engagement, lower turnover rates, and enhanced customer loyalty. Furthermore, they often attract top talent, creating a dynamic and innovative work environment.

Consumers are increasingly prioritizing brands that align with their values, making purpose-driven marketing a powerful tool for growth. Companies that engage in corporate social responsibility and sustainability initiatives resonate more deeply with consumers, resulting in increased market share and brand reputation.

In the age of digital communication, transparency and authenticity are paramount. Purpose-driven businesses that commit to ethical practices and social responsibility are more likely to build trust with their stakeholders, leading to stronger investor confidence and sustainable growth. #money matters

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Discount offering: cheap or strategic?

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How can brands utilise discount incentives to maximise profit?

Ecomm Insider is an insightful talk show that explores the fast changing world of e-commerce and trends for the next generation of marketers.

Hosted by the CEO and Founder of MADE. Marketing, Madelene Ragno weighs the pros and cons of utilising discounts in ecommerce. #ecomm insider

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Trump and Biden agree to a double debate showdown

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Former President Donald Trump and current President Joe Biden have agreed to participate in two debates in June and September.

On this episode of Ticker Hot Shots – Former President Donald Trump and current President Joe Biden agree to a double debate, Trump backs AUKUS, MacDonalds creates a price friendly meal and Prince Harry faces the financial music. #featured #trending #hotshots

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Is cloud technology the solution for every organisation’s needs?

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Amidst the dominance of cloud technologies in the tech landscape, questions are rising over applicability and its cost implications.

As businesses increasingly migrate to cloud technologies, skepticism is brewing over whether it’s the optimal solution for every organisational need.

Additionally, the notion of “free” cloud services is being challenged, highlighting the importance of understanding the true costs and benefits associated with cloud adoption.

Harsha Patil, Engineering manager, California USA shares his key insights on the cloud conundrum. #featured

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