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The country where women’s sport will hit $1 billion in revenue

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Women’s sport in the UK is predicted to generate GBP 1 billion in revenue annually by 2030, according to a study.

The surging popularity of women’s sport has seen increasing TV viewership and commercial opportunities, led by football.

The study – conducted by data agency Two Circles – revealed that two-thirds of UK sport fans currently follow women’s sport.

The increase on the £350m per year currently generated by women’s sport, through ticketing, broadcast rights and sponsorship deals, would make it one of the fastest growing sectors in the sports industry.

“Women’s sport has been on a strong growth trajectory. However, most sport played by elite female athletes still has a long way to go until it becomes commercially viable. To achieve long-lasting change, and for women’s sport to occupy a central role in our culture in the UK, the sports industry must widely recognise a social responsibility to building sport for all, and practically connect a vision for women’s sport to long-term commercial profit.”

The chief executive and co-founder of the Women’s Sport Trust, Tammy Parlour MBE, said

More than 80 per cent of respondents said that major events and TV broadcasts have been important factors behind following women’s sport.

England women’s national football team

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Djokovic creates history at Roland Garros

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Novak Djokovic and Stefanos Tsitsipas at Roland Garros.

Novak Djokovic has won the 2021 French Open, defeating fifth-seed Stefanos Tsitsipas in a five-set thriller.

In his first grand slam final, Tsitsipas won the first two sets. But he needed medical treatment for a back injury at the end of the third.

This gave Djokovic the chance to strike and claim victory in the final three sets: 6-7(6), 2-6, 6-3, 6-2, 6-4.

Djokovic looked exhausted during the first two sets after a gruelling match against the king of clay, 13-time winner Rafael Nadal a few days earlier.

“It was not easy for me, both physically and mentally,” Djokovic said.

But Novak Djokovic bounced back to claim victory, in his second grand slam title of the year. He said he was grateful to a young boy who offered support and advice throughout the final.

“I found that very cute and very nice,” he said.

“To give the racquet to the best person was him. That was my gratitude for him sticking with me,” he said.

Novak Djokovic becomes the first man to win all four majors twice since Rod Laver in 1969.

“Of course, I am thrilled and I’m very proud of this achievement. I think part of the history of the sport that I love with all my heart is always something that is very inspiring and very fulfilling for me,” he said.

The win marks the end of Roland Garros, which saw big names Naomi Osaka and Roger Federer withdrawing from the tournament.

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The major change for NBA superstar Lebron James

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NBA superstar, LeBron James is set to change his jersey number, beginning at the start of 2021-22 NBA season.

James will switch from number 23 to number 6, a number he wore at the Miami Heat.

James originally wanted to do the switch back in 2019, but his sponsor Nike said no due to potentially tens of millions of dollars’ worth of wasted inventory.

It is assumed that Nike and the Los Angeles Lakers have worked out a deal together to make the switch happen.

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The next Australian city to host the Olympics

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The state of Queensland in Australia’s North is one step closer to hosting the 2032 olympics.

Brisbane, the capital of Queensland, has won approval to host the olympics in 11 years time.

The International Olympic Committee says the sunshine state has favourable climate conditions and has hosted international events before.

The decision essentially guarantees that Brisbane will be officially anointed the host city when IOC members cast their vote on July 21.

IOC president Thomas Bach said the board looked “in depth in all aspects of Brisbane 2032” as well as “the strong support across the entire political spectrum in Australia”.

“The Brisbane 2032 Olympic project shows how forward-thinking leaders recognise the power of sport as a way to achieve lasting legacies for their communities.”

The tokyo olympics are set to be held next month after being delayed due to covid-19.

Should the Tokyo Olympics go ahead?

As Japan struggles to contain its fourth wave of COVID-19 infections, there is overwhelming public opposition in the country to the Summer Games going ahead this year.


Japan’s Asahi Shimbun, an official partner of the Tokyo 2020 Olympics, has this week called for the Games to be cancelled.

But with the opening ceremony scheduled to take place in under two months, is it too late for the major sporting event to be postponed, or even cancelled altogether?

Stephen Nagy, a Senior Associate Professor in the Department of Politics and International Studies at the International Christian University in Tokyo, spoke with Ticker News.

Here’s more of the story here.

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