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The big questions about Facebook’s new VR ads

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Advertising is meeting a whole new dimension.

Facebook is trialling ads in its Oculus virtual reality headsets, after years of speculation it would do so.

The tech giant will now start appearing ads inside the Resolution Games title Blaston as well as two other unnamed apps.

This is despite the founder of the platform saying it would never do so.

Facebook will later expand the system based on user feedback, saying it aims to create a “self-sustaining platform” for VR development.

It said it would listen to feedback before launching virtual reality ads more widely and will continue testing new ad formats “that are unique to VR”.

Oculus says “We’re exploring new ways for developers to generate revenue – this is a key part of ensuring we’re creating a self-sustaining platform”

Currently, Facebook’s collected data either never leave your headset or is completely segmented from its advertising system, and it says it has “no plans” to do things like target ads based on movement data.

But as Facebook moves deeper into virtual and augmented reality, using its hardware’s special features for advertising will become an increasingly attractive prospect.

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Apple’s next AI wearables could change how we use tech

Apple is launching smart glasses, an AI pendant, and camera-equipped AirPods with upgraded Siri by 2027.

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Apple is launching smart glasses, an AI pendant, and camera-equipped AirPods with upgraded Siri by 2027.

Apple is accelerating its wearable tech game, developing three cutting-edge devices featuring an upgraded Siri powered by Google’s Gemini AI models. The tech giant is betting big on AI to enhance user interaction across smart glasses, AirPods, and a unique AI pendant.

The N50 smart glasses will come equipped with dual cameras and are slated for a 2027 release, with prototypes already in the hands of Apple’s hardware engineers. Production is expected to ramp up by December 2026, signaling Apple’s commitment to merging AI with everyday accessories.

Meanwhile, Apple is also working on a camera-equipped AirPods model and an AI pendant that can be worn as a necklace or clipped to clothing, featuring cameras, microphones, and a speaker. These innovations highlight a new era of wearable technology powered by advanced AI.

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Sam Altman predicts superintelligence could appear by 2028

Sam Altman warns superintelligence may arise by 2028, advocating for global cooperation and a new governing body for AI.

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Sam Altman warns superintelligence may arise by 2028, advocating for global cooperation and a new governing body for AI.

OpenAI CEO Sam Altman has issued a bold prediction, suggesting that early forms of superintelligence could emerge as soon as 2028. Speaking at the India AI Impact Summit, Altman emphasised the urgent need for global cooperation to manage AI development responsibly.

He proposed the creation of an international oversight body for AI, similar to the International Atomic Energy Agency, to prevent misuse and ensure ethical advancements. Altman also raised concerns about authoritarian control in exchange for technological gains, highlighting the geopolitical stakes of AI.

With over 100 million users in India alone, ChatGPT has become a key part of the AI landscape. Altman acknowledged potential job disruptions but expressed optimism about society’s ability to adapt to rapid AI changes.

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Apple faces legal action as West Virginia sues over child safety

West Virginia AG John McCuskey sues Apple for failing to block child abuse material on iCloud and iOS devices.

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West Virginia AG John McCuskey sues Apple for failing to block child abuse material on iCloud and iOS devices.

West Virginia’s attorney general John McCuskey has filed a lawsuit against Apple Inc., alleging the tech giant failed to properly prevent child sexual abuse material from circulating on iCloud and iOS devices. The legal action claims the company’s strong stance on user privacy may have come at the expense of child safety protections.

McCuskey argues that other major tech firms, including Google and Microsoft, have taken stronger steps to detect and remove such content. The lawsuit intensifies scrutiny on how Silicon Valley balances encryption, privacy, and online safety.

The case could have major implications for Apple’s privacy-first branding and how platforms police illegal material moving forward.

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