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Sprite ditches green to go green

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Sprite has come in iconic green bottles for over 60 years but that will change from next week

In a matter of days, Sprite’s iconic bottles will be packaged with clear colouring.

The changes will only impact North American customers, in a bid to help the company recycle more efficiently.

It’s understood Sprite wants to increase the supply of recycled plastic, which can then be used to make future bottles.

“Sprite is transitioning from green to clear plastic to increase the material’s likelihood of being remade into new beverage bottles.”

THE COCA-COLA COMPANY

The company says the transition to 100 per cent recycled plastic is projected to save more than “20 million pounds of new plastic”.

It is also expected to cut more than 25,000 metric tons of greenhouse gas emissions in 2023.

“Taking colours out of bottles improves the quality of the recycled material,” said Julian Ochoa, who is the Chief Executive of R3CYCLE, which is working with Sprite to make the changes.

“This transition will help increase availability of food-grade rPET. When recycled, clear PET Sprite bottles can be remade into bottles, helping drive a circular economy for plastic,” he says.

The iconic green bottles were often recycled into materials like clothes, which are sometimes harder to recycle.

Coloured bottles are usually recycled separately from clear ones.

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U.S. Federal Reserve announce rate cut, show great confidence in economy

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The Federal Reserve has delivered a big rate cut to boost the economy while inflation slows.

The central bank slashed interest rates by a half percentage point, hoping to protect the job market while inflation inches closer to its 2% goal.

Fed Chair Jerome Powell says the decision reflects growing confidence in balancing the economy’s growth with low inflation. #featured #trending

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Money

Markets brace for potential 50-point fed rate cut

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Markets are anticipating a significant 50-point rate cut from the US Federal Reserve this week, leading to heightened focus on bond markets and key economic reports.

Financial markets are focused on a potential 50-point rate cut by the US Federal Reserve, as investors anticipate major shifts in economic policy.

The bond markets, already pricing in a borderline hard landing, reflect the expectation of a significant easing cycle over the next two years.

However, experts caution that the Fed could disappoint, as the current economic conditions differ from previous events such as the pandemic or credit crises. #featured #trending

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Bitcoin’s Q4 outlook: key factors and upcoming milestones

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Insights into market trends and critical events shaping Bitcoin’s performance

Crypto Corner explores the latest market movements, expert insights and the influence of macroeconomic factors on the crypto industry.

Crypto Corner is hosted by Caroline Bowler, CEO of BTC Markets.

In this episode, Caroline speaks with Matt Willemsen, Head of Research & Content at Collective Shift, about what could drive Bitcoin’s strong performance in Q4. They explore how the current market differs from past cycles, the ongoing Solana vs. Ethereum debate, and the role of project-specific conferences in market trends. Matt previews key Q4 events, including the Solana Breakpoint conference and upcoming altcoin milestones like Uniswap v4 and Polygon 2.0. #crypto corner

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