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Move over Spotify, YouTube is saving the music industry

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YouTube’s global head of music Lyor Cohen has revealed the platform put more than $4 billion in the pockets of artists, songwriters, and rights-holders during the past 12 months. 

In a June 2 letter shared with the music industry, Cohen said the money fueling YouTube’s payout came through the dual channels of YouTube ads, and YouTube Music and YouTube Premium subscriptions.

YouTube generated $19.78 billion from advertising during 2020, making its payment to the music industry about 20 percent of advertising revenue. 

Cohen stated that YouTube’s aim is “to become the leading revenue generator for the music industry and to help artists around the world build a career making music,”

Cohen noted the Google Alphabet-owned company added more paid “members” in Q1 2021 than it has during any quarter since launch. 

Has the COVID-19 pandemic driven more streams?

Staying at home during coronavirus lockdowns has meant many of us have increased our use of YouTube – which has increased their profits.

When compared to previous years, YouTube paid the music industry $3 billion in 2019, according to the company.

Among its most significant revenue-generators, user-generated content on YouTube accounted for more than 30 percent of the $4 billion it paid to the music industry in the last 12 months, Cohen stated in the letter. 

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Money

Boeing face delivery delays following guilty criminal charge plea

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Boeing’s deliveries are down after months of controversy, is it because they can’t make the planes, or because airlines right now don’t want them?

Boeing has agreed to plead guilty to a charge of conspiracy to defraud the United States in connection with the investigation into two fatal crashes involving its 737 MAX aircraft.

Boeing reported a significant 27% decrease in deliveries for June compared to the same month last year, possibly attributing the decrease to the companies ongoing controversies.

Aviation expert Geoffrey Thomas joins to discuss. #featured

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Blockchain sparks a transformative influence in Australia

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Professor unveils blockchain’s role in transforming the economy and innovative projects taking place at RMIT University.

Crypto Corner explores the latest market movements, expert insights and the influence of macroeconomic factors on the crypto industry.

Crypto Corner is hosted by Caroline Bowler, CEO of BTC Markets.

In this episode, BTC Markets CEO Caroline Bowler interviews Professor Chris Berg, Director of RMIT Digital3 and Co-Founder of the Blockchain Innovation Hub at RMIT University. They discuss RMIT’s cutting-edge projects and the transformative impact of blockchain technology in Australia.

Professor Berg shares insights into RMIT’s Digital3 philosophy, which combines research, innovation, and collaboration to drive the digital economy. Learn about groundbreaking initiatives in blockchain, cyber security, and AI, and how these disruptive technologies are reshaping business, government, and society.

Discover how RMIT is leading the charge in rethinking and regenerating the way we work through world-class research and tailored education, offering a glimpse into the future of technology and its potential to benefit both the economy and society. #crypto corner

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From $25K to $1.5M in real estate: expert unveils game-changing strategy for investors

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Empower your property investing with these key tips

Wyld Money dives into the world of financial freedom. Whether you’re a seasoned investor or just getting started, join us for actionable tips and tricks to unlock your earning potential, and retire on your own terms.

In this episode, Mark is joined by Dean Fraser, Founder and CEO of BrickFloor. #trending #wyld money

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