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Is Meta a shield against scrutiny for Zuckerberg? | ticker VIEWS

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Is Facebook’s rebrand just a strategic move to create a portfolio of CEO’s that allow the founder to move into a space that is removed from scandal and scrutiny?

MAT COLE ON

Facebook has officially announced that it will change its name to meta, signalling a new era for the social media giant.

The name change follows months of scrutiny and growing public distrust around the social media giant.

The shift will see a new focus on becoming a computing platform specialising in virtual reality and the metaverse.

Chief Executive and Founder Mark Zuckerberg says the metaverse is the next frontier and from now on the company will be metaverse first, not Facebook first.

But Facebook is under fire – so is Zuck looking to play the blame game?

Mat Cole from ACT media ventures this sort of re architecture of their portfolio, allows the appointment of CEOs for WhatsApp, CEO for Facebook and a CEO for Instagram, but Zuck will always controls the company

META

“Expect a new Facebook CEO, who will be the one facing the senate enquiries, while the founder and actual leader of Facebook will be of wearing Facebook glasses on morning television”

COLE SAID.

“Mark Zuckerberg as a founder, can now move away and create a shield from all the bad press that they’re getting.”

But behind the speeches, feel good stories about Facebook’s growth and ultimately – a rebrand, what will change?

Cole says the data policies across all of their business will not change and has not changed.

“By allowing him to pull in CEOs, what it does is every time that there is a controversy, and Facebook has a an amazing history of 10 years, you no longer have consistent controversies,” he told ticker.

META

“Instead of turning up and sitting in front of Congress and be grilled, he can say no, not me. Go and speak to the CEO of Facebook, or go and speak to the CEO of WhatsApp, or go and speak to the CEO of Instagram.”

Are people all going to flock to this idea of virtual reality?

META

“We’re not all going to buy VR goggles and jump into work. Like that’s that’s just not going to happen,” Cole says.

“Facebook’s users are an older group, which have a less likelihood of being able to jump in and buy virtual reality headsets. They’re just not going to do that.”

Cole says the Metaverse is part of a broader conversation, “a disconnected, interoperable, landscape of technology.”

“So I can take my avatar from work, play, to dating, and all of that can happen in the metaverse. It doesn’t happen in these, centralised environments. And that’s what Facebook talking about.”

“So it’s quite wrong in terms of what the metaverse is. So I think, it doesn’t always have to be in VR goggles, which is a lot of what Facebook is, is talking about adoption being predicated upon.”

Business

Food delivery drone crashes into powerlines

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Thousands of people have been left without power after a food delivery drone crashed into powerlines

Power was restored after 45 minutes after the drone made a pre-cautionary landing.

‘Wing’ is the company behind the incident who use drones for their food delivery services.

A spokesperson for Energex, the company who supplies power to the 300-affected homes says drones can be dangerous.

It’s believed these instances are very rare and the meal was still hot when emergency crews arrived at the scene.

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Meta’s hiring freeze a result of economic slowdown

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Meta’s hiring freeze is the latest indication that even tech giants are feeling the pinch of the struggling economy

META’S HIRING FREEZE | Meta’s CEO Mark Zuckerberg has told employees the company is going on a “hiring freeze.”

He says there might also be more layoffs in the future and pointed the blame at the global economy and Apple.

Meta’s revenue has been taking a hit because of the global economic slowdown, and Apple’s recent change to its ad tracking policies hasn’t helped matters either.

Mark Zuckerberg

As a result, Meta’s stock price has plunged more than 50% this year.

In May, Zuckerberg warned that Meta might have to make some “tough choices” in the form of layoffs.

But by June, he sounded more optimistic, saying that Meta was “well-positioned” to weather the economic storm.

Now it looks like those tough choices are finally being made.

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Apple exec fired over crude TikTok video

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Apple’s vice president of procurement, Tony Blevins, has been fired from the company after his crude remarks in a TikTok interview went viral

Apple has fired its vice president of procurement, Tony Blevins for making crude comments in a viral TikTok video.

It all started with an interview that went horribly wrong. Creator Daniel Mac posted a video where he asked Blevins what he does for a living, and Blevins response didn’t reference anything respectable.

“I race cars and play golf and fondle big-breasted women. But I take weekends But I take weekends and major holidays off,” Blevins replied.

The video has been viewed over 1.3 million times.

The video didn’t identify Blevins by name and didn’t reference his position at Apple, though Blevins does note that his job offers “a hell of a dental plan.”

But Apple moved quickly to fire Blevins, saying the comments don’t align with their values and respect of women.

Apple is known for being a family-friendly company, so it’s no surprise that they wouldn’t want an employee making crude jokes on TikTok.

This just goes to show that you should be careful what you say on social media.

Ton Blevins

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