Leaders

Legacy Chinese beer puts faith in Australian campaign

Published

1 year ago

November 25, 2022

In January of this year, Sydney based communications agency UMM partnered with design thinking coach Friend_Thorp. The team won the competitive tender to work alongside leading beer brand Tsingtao and thier global Advertising Creative.

Father and son duo, Benoit and Mick Thorp spoke about being at the helm of one of Asia’s legacy beers which was established 119 years ago.

A daunting prospect for many but the team have been able to create something clever with international appeal. Thirsty costumers able to enjoy the campaign throughout Europe, America, Oceania, Asia and Africa.

Related Topics:beer benoit thorp branding insight

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Trump and Biden agree to a double debate showdown

Published

22 hours ago

May 16, 2024

Nathan Langridge

Former President Donald Trump and current President Joe Biden have agreed to participate in two debates in June and September.

On this episode of Ticker Hot Shots – Former President Donald Trump and current President Joe Biden agree to a double debate, Trump backs AUKUS, MacDonalds creates a price friendly meal and Prince Harry faces the financial music. #featured #trending #hotshots

Leaders

Is cloud technology the solution for every organisation’s needs?

Published

23 hours ago

May 16, 2024

Nathan Langridge

Amidst the dominance of cloud technologies in the tech landscape, questions are rising over applicability and its cost implications.

As businesses increasingly migrate to cloud technologies, skepticism is brewing over whether it’s the optimal solution for every organisational need.

Additionally, the notion of “free” cloud services is being challenged, highlighting the importance of understanding the true costs and benefits associated with cloud adoption.

Harsha Patil, Engineering manager, California USA shares his key insights on the cloud conundrum. #featured

Leaders

What are the benefits of intermittent fasting?

Published

1 day ago

May 16, 2024

Nathan Langridge

Intermittent fasting, which involves cycling between periods of eating and fasting, and time-restricted feeding, where eating is restricted to certain hours of the day

Intermittent fasting has proved to be more sustainable for some participants, leading to better adherence and overall success in shedding excess weight.

Kate Save from BeFitFood joins to discuss the potential benefits of intermittent fasting. #featured #trending