Tech
Instagram is now testing ads in the Shop tab
Well if you thought Instagram had run out of advertising real estate, think again:
The social media platform has confirmed that it’s starting a new test that’ll involve putting ads on its Shop tab.
Ads will involve either a single image or carousel of them and of course, will be shoppable.
Instagram says only certain advertisers will have access at first, but there are plans to expand the product in the future.
You’ll now be able to post longer videos to Instagram Reels
Instagram Reels can now be up to one minute long, double the previous 30-second time limit.
The social media platform debuted Reels with a 15-second time cap then quickly doubled it just a month later.
Reels is now nearly a year old and has gained popularity across the entire Insta user base.
TikTok logo is seen displayed on a phone screen in this illustration photo taken in Krakow, Poland on November 13, 2019. / Image : File
TikTok recently expanded its limit to three minutes for all creators, so it’s probably a matter of time before Instagram nudges its cap even further.
Until recently, TikTok also capped videos at 60 seconds long, and it’s with that time constraint that the platform really blew up. So it’s probably wise that Instagram is expanding its short video limit to give creators a little more space to work with.
TikTok’s longer limits were better for cooking videos, storytelling, and plenty more, and they still maintained the app’s quick-flipping pace of programming.
Tech
Zuckerberg testifies on social media addiction and child safety
Meta CEO Mark Zuckerberg testifies in LA trial over claims that platforms are addictive and harmful to children.
Meta CEO Mark Zuckerberg testifies in LA trial over claims that platforms are addictive and harmful to children.
Meta CEO Mark Zuckerberg, is testifying at a landmark social media trial in Los Angeles, marking a pivotal moment in the debate over online child safety. Lawyers for the plaintiffs argue that Meta intentionally designed its platforms to be addictive, putting young users at risk.
This is the first time Zuckerberg has addressed concerns about child safety directly before a jury, with KGM’s case acting as one of around 20 test trials aimed at gauging how jurors respond to claims that social media companies knowingly fuel harmful engagement.
The outcome could set the tone for future litigation against tech giants and reshape how platforms are designed, regulated and held accountable.
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Tech
Apple unveils AI-powered wearables set to revolutionise tech by 2027
Apple unveils innovative AI-powered wearables, including smart glasses, a pendant, and camera-equipped AirPods, set to reshape ambient computing.
Apple unveils innovative AI-powered wearables, including smart glasses, a pendant, and camera-equipped AirPods, set to reshape ambient computing.
Apple is making a bold move into AI-powered wearables, developing three innovative devices designed to bring ambient computing to everyday life. From smart glasses to a futuristic pendant and camera-equipped AirPods, the tech giant is integrating these devices with an upgraded version of Siri to enhance user experience.
The smart glasses, slated for a 2027 launch, will feature dual cameras and rely heavily on voice interactions, aiming to compete directly with Meta’s leading smart glasses in the market. Meanwhile, the AI pendant is still in early development but promises to be a companion device for iPhone users.
Camera-equipped AirPods could arrive as early as this year, capturing environmental data to feed Apple’s growing AI ecosystem. With Meta’s smart glasses already dominating sales, Apple’s entry signals a fierce battle in wearable AI technology.
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Tech
Apple adds video podcasts with watch and listen features
Apple launches new video podcast experience with adaptive playback, dynamic ads, and free for creators.
Apple launches new video podcast experience with adaptive playback, dynamic ads, and free for creators.
Apple is stepping up its podcast game with a new integrated video experience launching this spring. The update will allow users to seamlessly switch between watching and listening, complete with picture-in-picture mode for uninterrupted multitasking.
The update also supports HLS for adaptive video playback and dynamic ad insertion, giving advertisers more flexibility while keeping distribution free for creators. This positions Apple Podcasts to better compete with Spotify, YouTube, and Netflix in the growing video podcast market.
As video podcasts gain traction worldwide, Apple aims to capture viewers who want a more interactive experience without paying creators fees, while ad networks benefit from expanded opportunities.
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