Leaders

Fake reviews run rife as consumers take notice

Published

1 year ago

November 29, 2022

Fake reviews, positive and negative can cripple brand integrity

Authentic content creation continues to be one of the main ways that brands are connecting with customers online. With Australian business witnessing the damage that fake reviews are having, as some companies commit to writing their own positive content to generate sales.

Kate Musgrove is the Managing Director for Bazaarvoice in the Asia Pacific region and highlights the damage that fake positive reviews can have on brand loyalty.

Business owners seeking a solid understanding of customer expectation in today’s digital world are starting to understand the difference between what brings active engagement or complete disregard.

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Leaders

Trump and Biden agree to a double debate showdown

Published

2 days ago

May 16, 2024

Nathan Langridge

Former President Donald Trump and current President Joe Biden have agreed to participate in two debates in June and September.

On this episode of Ticker Hot Shots – Former President Donald Trump and current President Joe Biden agree to a double debate, Trump backs AUKUS, MacDonalds creates a price friendly meal and Prince Harry faces the financial music. #featured #trending #hotshots

Leaders

Is cloud technology the solution for every organisation’s needs?

Published

2 days ago

May 16, 2024

Nathan Langridge

Amidst the dominance of cloud technologies in the tech landscape, questions are rising over applicability and its cost implications.

As businesses increasingly migrate to cloud technologies, skepticism is brewing over whether it’s the optimal solution for every organisational need.

Additionally, the notion of “free” cloud services is being challenged, highlighting the importance of understanding the true costs and benefits associated with cloud adoption.

Harsha Patil, Engineering manager, California USA shares his key insights on the cloud conundrum. #featured

Leaders

What are the benefits of intermittent fasting?

Published

2 days ago

May 16, 2024

Nathan Langridge

Intermittent fasting involves cycling between periods of eating and fasting, and time-restricted feeding, where eating is restricted to certain hours of the day.

Intermittent fasting has proved to be more sustainable for some participants, leading to better adherence and overall success in shedding excess weight.

Kate Save from BeFitFood joins to discuss the potential benefits of intermittent fasting. #featured #trending