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E-Commerce here to stay, despite continued lockdowns



With much of the world still in partial lockdown, E-Commerce is here to stay. So where does that leave bricks-and-mortar retail?

Not necessarily in the dust, according to Reuben Mallalieu, Head of Ecom World 2021 and our guest on Ticker Green

Reuben Mallalieu runs the biggest e-commerce conference in the world, Ecom World 2021. A digital event, run over two days in late June with over 15,000 attendees. The event garners speakers from big tech, e-commerce and media such as Gary Vaynerchuk and other high profile names from Facebook, Snapchat, Spotify and Shopify. It also provides a platform for lesser-known brands making a splash. 

In a post-pandemic world, it would be easy to think traditional retail will be dead. Not according to Mallalieu, who believes that a bricks-and-mortar flagship store will still be an aspirational destination for digitally native brands. In Mallalieu’s view, consumers will always want to understand the look and feel of a product in-store. However it’s not a luxury all brands can afford. 

That’s where e-commerce comes in. Once upon a time, a business would open its shop doors and wait to receive its first customer. Now, it launches a website. Platforms like Shopify have enabled an explosion of direct-to-consumer e-commerce brands to launch. “It’s easier than ever to build and scale a business just with the tools we have available in the world of e-commerce”, Mallalieu says.  

Mallalieu gave us more than just predictions about the future of retail. He let us in on what he believes is the secret sauce to successfully running an e-commerce business in 2021:

“You need to have three key areas in place to be able to build and scale a business to over $1 million.”

  1. Product & Operations – Good margins, a quality product and operations to scale.
  2. Brand – The coolest brand possible with amazing product shots and a great online storefront.
  3. Growth – A robust growth marketing plan based on paid ads or other organic strategies to reach your audience.

So what does this mean for direct-to-consumer brands with a sustainability focus? Well it probably shouldn’t come as a surprise that Mallalieu is optimistic.“I am a massive fanboy of Allbirds…they are now a billion-dollar shoe brand focused on sustainability,” Mallalieu says.

For newer sustainability players like my business Single Use Ain’t Sexy, Ecom World 2021 is a place for us to share ideas and talk shop! Our first-to-market dissolvable hand soap tablets & reusable glass bottles have already sold out twice & attracted thousands of eco-friendly customers.

If you’re keen to stay ahead of the curve, drop into some of the online events at Ecom World 2021 on 28 and 29 June 2021.

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Workers rush back to their desks over job fears



Workers across Australia are rushing back to their desks, driving office utilisation rates to their highest levels since February 2020.

Tuesdays, Wednesdays, and Thursdays emerge as the busiest in-office days, contrasting with the continued reluctance to return on Fridays.

This insight, drawn from XY Sense data based on 18 enterprise customers in Australia employing approximately 68,000 individuals across 127 buildings, reflects a significant shift in workplace dynamics.

The surge in office attendance coincides with a resurgence in workplace attendance mandates and policies linking physical presence to bonuses and performance reviews.

However, co-founder of XY Sense, Alex Birch, suggests that rising job insecurity, rather than these policies, primarily drives this behavioral shift.

“The pendulum has moved towards the employer, and therefore people feel more obliged to go back into work,” commented Mr. Birch.

Job market

Danielle Wood, chairwoman of the Productivity Commission, anticipates this trend to persist as the job market softens.

She notes a disparity between employer and worker perceptions regarding the productivity benefits of hybrid work arrangements, hinting at potential shifts in the employment landscape.

Meanwhile, economists at the e61 Institute observe a partial reversal of the pandemic-induced “escape to the country” trend.

Rent differentials between regional and capital city dwellings, which narrowed during the pandemic, are now widening again.

This trend suggests a diminishing appeal of remote work options and a return to urban commuting.

Aaron Wong, senior research economist at e61, said the emergence of a “new normal,” characterised by a hybrid lifestyle that blends access to office spaces with proximity to lifestyle amenities such as natural landscapes.

While regional rents decline, rents for homes on the urban fringe surge, reflecting evolving preferences shaped by remote work opportunities.

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Why resilient economy is fuelling demand for Australian property



Despite inflationary pressures, Australian house prices have surged to a record high for the fifth month in a row, as indicated by CoreLogic data.

Australian house prices have not only weathered inflation but have also soared to unprecedented levels, marking the fifth consecutive month of record highs, according to data from CoreLogic.

This resilience reflects the enduring demand for property in the country, showcasing the sustained interest of buyers despite challenging economic conditions.

VentureCrowd’s Head of Property, David Whitting, talks how investors can access alternative ways of property investing.

Presented by VentureCrowd #funding futures #housing #economy

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Three reasons why you don’t need to panic about inflation



Inflation in the US has exceeded expectations for the third consecutive month, driven by increases in essential commodities such as oil, electricity, takeaway food, and medical costs.

  1. Despite a 3.8% year-on-year rise in CPI, it’s notable that this figure has decreased from its previous 9% high.
  2. The robust CPI and economic growth numbers suggest a positive outlook for US corporate earnings.
  3. The S&P500 has seen five 1% drops this year, all of which were met with investors buying the dip.

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