Boob Armour protecting women in sport

Published

4 years ago

September 30, 2021

Ever heard of Boob Armour? Maybe you haven’t, but their product is taking the sporting world by storm.

The aim is to protect women’s breasts, preventing injury to females playing impact and hard-ball sports.

Founder and Director Suzie Betts recently appeared on Ticker News to detail why – and how – the idea for the product came about.

“Research shows that impact to the breasts can result in deep bruising,” Betts states. “This can form hard lumps in the breast tissue.

“This all came about after a personal matter in 2018, when I found lumps.”

“After speaking with my children, who also play sports, I came up with the idea.”

Betts also contends there has been an underestimation of the issue.

“People are really unaware of it,” she argues. “There isn’t a lot of knowledge to ask about this.

“Trainers are more concerned about a shoulder, knee or elbow, but not their boobs.”

“It really has been a forgotten market.”

The founder also revealed she needs to show medical evidence as to why the product is so important to females playing sport.

“Being a women, it has been hard to get that message across, and I’ve had to show them the evidence.”

For more information, or to purchase the product, head to the Boob Armour website.

Cybersecurity races to keep pace with AI and quantum threats

Published

1 day ago

September 23, 2025

ticker NEWS

As AI capabilities surge and quantum computing moves closer to reality, cybersecurity leaders are racing to keep pace with a rapidly evolving threat landscape.

Businesses face growing risks, making it critical to reassess security infrastructures and adopt strategies that can withstand future challenges.

Experts warn that the arrival of quantum computing could have major implications for data security, with traditional encryption methods potentially becoming vulnerable.

Organisations are being urged to adopt “quantum-resilient” strategies and take practical steps now to safeguard sensitive information.

DigiCert has highlighted these challenges through its recent Quantum Readiness Day, providing guidance for companies aiming to future-proof their systems and stay ahead of emerging cyber threats.

Importance of AI governance for business competitiveness and security

AI governance essential for businesses to manage risks and ensure compliance as AI integration accelerates across industries

Published

1 week ago

September 17, 2025

Nathan Langridge

AI governance essential for businesses to manage risks and ensure compliance as AI integration accelerates across industries.

In Short:
– Effective AI governance is vital for ensuring trust and compliance in business practices.
– Companies must establish clear AI use policies to balance innovation and safeguard sensitive data.

As AI transforms industries, effective governance and data risk strategies are crucial for business competitiveness and compliance. Broderick Smith from Transform LogiQ discusses the urgent need for AI governance as it becomes prevalent in products and services. This governance helps mitigate risks, ensuring that clients receive trustworthy information and organisations adhere to ethical guidelines in AI development.

AI governance is essential as many companies struggle to keep pace with rapid advancements. Smith notes that organisations often perceive AI as a technical issue rather than a human one, creating significant governance challenges.

Future-Proofing AI

Establishing a simple policy for AI use is critical. Companies should define permissible use cases and develop governance structures, engaging staff in dialogue regarding AI integration. Addressing the balance between innovation and responsibility ensures that AI enhances organisational effectiveness while safeguarding sensitive data.

For more insights, follow Broderick Smith on LinkedIn or visit Transform LogiQ.

Leaders

Escape Room industry still booming despite challenging market conditions

Escape This raises over $1 million in just 72 hours, highlighting growing investor interest in immersive entertainment experiences

Published

2 weeks ago

September 10, 2025

Nathan Langridge

Escape This raises over $1 million in just 72 hours, highlighting growing investor interest in immersive entertainment experiences.

In Short:
– Escape This raised over $1 million in crowdfunding in 72 hours due to investor interest in innovative entertainment.
– The startup plans to enhance workplace relationships through shared problem-solving experiences across diverse groups.

Escape This, an immersive entertainment startup, has rapidly raised over $1 million in equity crowdfunding within 72 hours, despite challenging market conditions.

Bernie Janes, founder & CEO of Escape This, joins to discuss why his company’s engaging experiences in live entertainment are appealing to investors and thrill seekers alike.

The startup combines theatre, cinema special effects, and escape room design to create a unique environment. Participants engage in immersive adventures, solving problems as part of a narrative, rather than simply deciphering puzzles in a confined space.

Corporate Engagement

Escape This is also launching a programme aimed at enhancing workplace relationships across generations. The initiative places diverse groups in shared problem-solving scenarios, allowing them to appreciate different approaches to challenges.

The positive feedback from corporate clients suggests this method significantly improves understanding and collaboration among team members.

Future plans include expanding to more Australian cities, including Melbourne and Brisbane. For further details, visit the official website at escapethis.com.au.