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Tis’ the season – it’s Spotify Wrapped!

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It’s finally that time of the year! And no we’re not talking about the festive season, we mean the celebration of Spotify Wrapped!

December 1 marks the release of the iconic, highly anticipated annual Spotify Wrapped campaign where over 381 million listeners subscribed to the streaming platform can see their unique listening trends for the year.

The campaign consists of snazzy and shareable customised infographics summing up your top artists, songs, playlist, podcasts, and genres, as well as the total number of minutes spent listening on the app.

Other features of the personalised campaign include:

  • 2021: The Movie – Pairs Spotify listener’s top songs with typical scenes from a movie that’s about you 
  • Your Audio Aura – Spotify worked with an aura expert to visualise listener’s audio aura based on your top two music moods
  • Playing Cards – An interactive game of ‘two truths and a lie’ based on each Spotify listener’s personal listening data 
  • 2021 Wrapped Blend – a feature that allows Spotify listeners create a blended playlist with their friends and see how their 2021 music tastes match up

So who and what did the world listen to the most this year?

For the second year in a row, Peuorto Rican rapper Bad Bunny was Spotify’s most listened to artist of the year, with more than 9.1 billion streams.

Bad Bunny’s reaction to hearing the news

Both the second most streamed artist, and most streamed female artist of the year was Taylor Swift, followed by BTS, Drake, and Justin Bieber.

18-year-old Olivia Rodrigo took the world by storm this year with her song ‘drivers license’ the first most streamed song on Spotify and ‘good 4 u‘ the fourth.

Not only that, but the young star’s debut album SOUR was also the number one most streamed album of the year.

Other than being a music streaming platform, Spotify has also become a home for podcasts, with the most popular being The Joe Rogan Experience, Call Her Daddy, Crime Junkie, TED Talks Daily, and The Daily

But whilst today may be a day worth celebrating for Spotify users, those subscribed to rival Apple Music are experiencing serious FOMO.

As Spotify listeners enjoy personlised interactive quizzes, audio auras and show-off-able infographics, Apple Music listeners just get a playlist with their top songs of the year.

The mediocre version of the Spotify Wrapped experience is a part of Apple Music’s Replay feature that launched in 2021.

And this isn’t to say that the $2.79 trillion company doesn’t have the facilities to collect data to make a personalised experience for their millions of listeners. 

Spotify has actually launched an entire campaign dedicated to Apple’s ‘unfairness’ where they believe Apple to be monopolising consumer’s listening devices (aka their iPhones) to benefit the Apple Music listening experience over Spotify’s.

Alas, the rivalry between Spotify and Apple Music continues… so who’s side are you on?

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Streaming service shift and the award season snubs

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Netflix Introduces Changes to Subscription Model, Academy Award Nominations Spark Cinematic Buzz, and the Doomsday Clock Continues its Ominous Ticking.

Netflix is set to discontinue its ad-free Basic subscription in select countries, commencing with Canada and the UK in Q2 2024.

This strategic shift introduces a significant price increase for the baseline entry, signalling potential adjustments to Netflix’s global pricing structure.

Simultaneously, the 96th edition of the Academy Award nominations has stirred cinematic debates, with the prevailing question being whether the upcoming season will be dominated by “Barbie” or “Oppenheimer.” These contrasting narratives set the stage for a fierce competition, highlighting the diverse and compelling offerings in this year’s film industry.

Beyond the realm of entertainment, the Doomsday Clock, a symbolic representation of the likelihood of a human-made global catastrophe, continues its ominous countdown.

Maintained since 1947 by the Bulletin of the Atomic Scientists, the clock serves as a metaphor for threats arising from unchecked scientific and technological advances. As global tensions, environmental challenges, and technological risks persist, the ticking of the Doomsday Clock serves as a poignant reminder of the urgent need to address multifaceted threats to humanity.

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Adidas faces potential $320M Yeezy shoe write-off post-Kanye split

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Adidas is contemplating a significant financial blow as it considers writing off $320 million worth of Yeezy shoes following its separation from music and fashion icon Kanye West.

The sportswear giant’s decision to sever ties with West’s Yeezy brand has left a mountain of unsold merchandise, threatening to dent the company’s balance sheet.

The partnership between Adidas and Kanye West, which began in 2013, had been immensely successful, with Yeezy shoes becoming a highly sought-after fashion statement.

However, recent controversies and disagreements between West and Adidas prompted the sportswear company to distance itself from the celebrity designer.

The massive inventory of Yeezy shoes now presents a dilemma for Adidas, as it grapples with finding a solution to deal with the surplus stock. A $320 million write-off could significantly impact the company’s financial performance in the short term.

Adidas is currently exploring various options, including discounting, donating, or repurposing the unsold inventory to mitigate the financial hit.

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Warner Bros discovery warns of Hollywood’s ‘real risk’ post-strikes’

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Warner Bros Discovery, has issued a stark warning regarding the ‘real risk’ that Hollywood faces in the aftermath of the recent strikes that have taken a considerable toll on the industry’s financial health.

The strikes, which disrupted film and television production for several weeks, resulted in substantial financial losses for studios, production companies, and countless industry professionals.

Warner Bros Discovery emphasised the necessity for a resilient and adaptable approach to navigate the ongoing challenges and uncertainties facing the film and television sector.

The conglomerate stressed the importance of implementing measures to mitigate such risks in the future, which include fostering better labour relations and contingency planning to safeguard against potential disruptions.

The message underlined the need for the industry to adapt to the evolving landscape of content creation and distribution, particularly in the digital era.

This warning from Warner Bros Discovery highlights the need for the entertainment industry to recognise the ever-changing dynamics and economic challenges, and the importance of preparedness to maintain its prominent position in the global market.

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