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There’s a new female CEO in charge of Pornhub

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In an effort to transform its image and gain mainstream respectability, the new owners of Pornhub have strategically appointed a female executive to a prominent role within the company.

The appointment reflects the company’s intention to engage with the broader public and address controversies that have surrounded the adult content platform. The move underscores Pornhub’s desire to shed its notoriety and forge a more conciliatory path forward.

Alexzandra Kekesi, a seasoned employee with an extensive tenure at the company, has been appointed as the Head of Community and Brand. This key position is not only tasked with overseeing the site’s creative direction but also with shaping the company’s stance on critical public matters.

Notably, this includes issues such as Instagram’s decision to permanently ban Pornhub’s account last year, citing violations of rules against sexual solicitation on the platform owned by Meta.

In response, Pornhub accused Instagram of double standards by permitting racy content from celebrities while censoring the adult industry.

Kekesi’s primary focus will be on clarifying Pornhub’s brand identity and values, as well as emphasizing its commitment to maintaining high standards of content moderation. By placing a visible and identifiable executive at the forefront, the company aims to foster a more inviting and transparent connection with the public.

Ethical Capital Partners, the Canadian firm that acquired Pornhub’s parent company, MindGeek, earlier this year, is behind the move. However, details about the firm’s operations and leadership structure remain murky.

Sarah Bain, Vice President of Public Engagement at Ethical Capital, emphasized the firm’s status as a private company and declined to provide extensive information on its operations.

Takeover transformation

Ethical Capital’s takeover of MindGeek came as a surprise, raising questions about the future direction of the company. The acquisition occurred amid a tumultuous period for MindGeek, as it grappled with various allegations related to its content and practices.

The company faced legal challenges and accusations of hosting illegal content, leading to actions such as Visa and Mastercard’s suspension of payment services.

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Nintendo’s live presentation sets the stage to end the financial year with a bang

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PlayStation 5 has received a fresh Discord update, enhancing your social gaming experience. Connect with friends, join voice chats, and stay in the loop directly from your console.

Prepare for a thrilling showcase packed with game reveals, exclusive trailers, and updates on your favourite Nintendo franchises.

Whether you’re a fan of Mario, Zelda, or new indie titles, this Direct promises to deliver something for everyone. Mark your calendars and get ready for a gaming extravaganza!

Emily Leaney joins to discuss the latest.

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U.S. advocates for tobacco-style warning labels on social media platforms

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In an attempt to safeguard adolescent mental health, the U.S. Surgeon General has advocated for the implementation of warning labels on social media platforms.

On this episode of Ticker Hot Shots – U.S. Surgeon General Vivek Murthy looks to implement warnings on social media platforms, Adobe get sued over hidden payments, a micro-EV slots into the urban market and the Pope attends G7 to warn over the use of AI.

Ticker’s Mike Loder and Veronica Dudo discuss. #featured #trending

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China & Australia are working to strengthen ties amid panda and wine diplomacy

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Australian Prime Minister Anthony Albanese and Chinese Premier Li Li Qiang engaged in discussions concerning trade relations and human rights during a recent diplomatic meeting.

The talks aimed to address key issues affecting the economic and political relationship between the two nations.

Albanese emphasised the importance of maintaining a constructive dialogue despite recent tensions, highlighting Australia’s commitment to fostering mutually beneficial trade partnerships with China.

Professor Tim Harcourt from UTS joins to discuss. #featured #trending #global view

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