Money

The business of influencing

Published

2 months ago

September 27, 2023

ticker NEWS

Just how big is the influencing business?

We all see influencers on our social media, but just how big is the influencing business?

Join Ticker Talks Trends host Genevieve Day where we explore the dynamic world of business growth and the evolving landscape of brands and influencers with two of Australia’s most in-demand creators and media personalities – Sarah Davidson and Connor Curran.

The discussion begins with Sarah, who has been in the industry for nearly a decade. She reflects on how the influencer world has changed and adapted since her early days, emphasizing the role of defined genres in growing her following. Connor, known for his journey from MasterChef to full-time foodie creator, talks about the types of brands he collaborates with and shares insights into his growth on social media, particularly through Reels content.

Both Sarah and Connor discuss their experiences working with lifestyle brands, including alcohol companies, and delve into the legalities surrounding such collaborations, considering them as a part of responsible promotion.

Sarah provides advice for content creators looking to transition into becoming key opinion leaders or media personalities. The episode wraps up with both guests sharing their favorite trends on TikTok and Instagram at the moment.

Watch part two below:

Leaders

Diversifying and enhancing payment methods

Published

2 days ago

December 8, 2023

ticker NEWS

American Express reveals Australian homeowner bill payment insights

In response to the growing trend of card and tap-and-go payments, organisations are adapting their systems to accommodate diverse payment options.

American Express recently conducted research shedding light on homeowner sentiments towards local councils, with a focus on Australian attitudes and behaviours related to bill payments.

Vice President and General Manager of Global merchant services at American Express, Robert Tedesco, provides his insights.

Leaders

Explosive growth and dominance of the audio industry

Published

2 days ago

December 8, 2023

ticker NEWS

Global radio market hits staggering $143 billion valuation, cementing audio industry’s dominance

The audio industry continues to assert itself as a formidable force, with the 2023 global radio market reaching a substantial value of $143 billion.

The podcast market has surged to an impressive worth of $18.52 billion, showcasing a compound annual growth rate of 27.6%.

Tony Simmons, CEO and founder of Sonnant, discusses how the audio industry can be made even better.

Presented by VentureCrowd – To find out more about Conscious Investing, head to www.venturecrowd.com.au

Money

Nick Kyrgios shocks fans with surprise OnlyFans announcement

Published

2 days ago

December 8, 2023

ticker NEWS

Tennis sensation Nick Kyrgios sent shockwaves through the sports and entertainment world today as he revealed a surprising career move.

The Australian athlete, known for his fiery on-court antics and charismatic personality, has announced his entry into the world of OnlyFans, a platform typically associated with adult content creators.

In an unexpected turn of events, Kyrgios took to social media to share the news with his followers. He stated, “I’ve always enjoyed pushing boundaries and breaking the mold. I’m excited to announce that I’ll be joining OnlyFans to share exclusive content and connect with my fans in a new way.”

The announcement has left fans and pundits alike wondering what kind of content Kyrgios will be sharing on the platform.

The decision has sparked a debate about the intersection of sports and social media, as well as the evolving landscape of content creation.

Some fans are eagerly anticipating behind-the-scenes glimpses of Kyrgios’s life, while others are questioning the potential impact on his professional tennis career.