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The big changes coming to Instagram’s IGTV feature

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Instagram is finally acknowledging that IGTV, its first big push into video, didn’t really work out as planned

On Wednesday, the company revealed it is rebranding video feature IGTV as “Instagram TV,” and it’s getting rid of the exclusive IGTV video format.

Videos posted to the main Instagram feed can now run up to 60 minutes long, a major change that many users have long been requesting from the Facebook owned social media platform.

That’s a length previously reserved for IGTV videos — and you’ll no longer have to leave the main app to view them.

A spokesperson for Instagram says the IGTV app, now called the Instagram TV app, will remain as a “destination for people to visit with the intent of watching video.”

Instagram head Adam Mosseri recently said it was “no longer a photo-sharing app,” noting the company was prioritising a shift into video amid significant competition from TikTok and YouTube.

Will the changes impact Instagram Reels?

None of these changes will impact what Instagram is doing with Reels, though. The company’s short-form video platform and TikTok rival will continue to remain separate, we’re told. They won’t be mixed into this feed of videos, if users choose to scroll.

Anthony Lucas is reporter, presenter and social media producer with ticker News. Anthony holds a Bachelor of Professional Communication, with a major in Journalism from RMIT University as well as a Diploma of Arts and Entertainment journalism from Collarts. He’s previously worked for 9 News, ONE FM Radio and Southern Cross Austerio’s Hit Radio Network. 

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Ramifications of a TikTok ban to impact Open Internet

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The United States’ longstanding advocacy for an open internet faces a critical juncture as Congress considers legislation targeting TikTok.

The proposed measures, including a forced sale or outright ban of TikTok, have sparked concerns among digital rights advocates and global observers about the implications for internet freedom and international norms.

For decades, the U.S. has championed the concept of an unregulated internet, advocating for the free flow of digital data across borders.

However, the move against TikTok, a platform with 170 million U.S. users, has raised questions about the consistency of America’s stance on internet governance.

Read more – Big tech to handover misinformation data

Critics fear that actions against TikTok could set a precedent for other countries to justify their own internet censorship measures.

Russian blogger Aleksandr Gorbunov warned that Russia could use the U.S. decision to justify further restrictions on platforms like YouTube.

Similarly, Indian lawyer Mishi Choudhary expressed concerns that a U.S. ban on TikTok would embolden the Indian government to impose additional crackdowns on internet freedoms.

Moreover, the proposed legislation could complicate U.S. efforts to advocate for an internet governed by international organizations rather than individual countries.

China, in particular, has promoted a vision of internet sovereignty, advocating for greater national control over online content.

A TikTok ban could undermine America’s credibility in urging other countries to embrace a more open internet governed by global standards.

 

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BlackRock CEO Larry Fink says AI leads to higher wages

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Larry Fink, the CEO of BlackRock Inc., has outlined his vision for the impact of the firm’s investment in artificial intelligence.

During the company’s recent earnings call, Fink emphasized the connection between productivity gains driven by AI and the potential for rising wages among BlackRock’s workforce.

He explained the firm’s ambition to leverage AI technology to enhance efficiency, enabling employees to accomplish more with fewer resources.

Fink’s remarks underscore BlackRock’s strategic approach to harnessing AI as a tool for optimising operations and driving organisational growth.

Read more – Australia’s productivity gap widens

By leveraging AI-driven productivity enhancements, the company aims to empower its employees to deliver greater value, thereby paving the way for wage increases across the organisation.

The CEO’s statement reflects a broader trend in the intersection of technology and labor dynamics, where advancements in AI and automation have the potential to reshape workforce dynamics and compensation structures.

Fink’s optimism about the transformative impact of AI investment on employee wages highlights BlackRock’s commitment to embracing technological innovation as a catalyst for sustainable business growth and employee prosperity.

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How Udio could threaten the entire music industry

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The music industry faces a formidable challenger in the form of AI technology application Udio.

With the emergence of a groundbreaking new app, concerns are mounting over its potential to revolutionise music creation and consumption.

The app, powered by advanced algorithms and machine learning, promises to streamline the music production process, allowing users to generate high-quality tracks with minimal effort.

Tom Finnigan from Talkingbrands.ai joins to discuss Udio, along with the goods and bads of AI integration in the music industry.

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