A22 Sports Management, the company behind the concept, was created to sponsor and aid the creation of the breakaway football league.
A22 held discussions with 50 European clubs and football stakeholders, and stated that change was necessary in order to preserve the foundation of European football.
The preliminary results of the talks suggest that a European football league based solely on sporting merit, with 60-80 clubs and a minimum of 14 guaranteed European matches per club, is needed.
Real Madrid, Barcelona, and Juventus were among the 12 clubs that attempted to break away in April 2021, but the move was met with opposition from fans, governments, and players, causing most of the teams to back out.
A22 aims to present a sustainable sporting project for European club competitions available to all 27 EU Member States as soon as possible.
The 10 principles that emerged from the discussions include improving competitiveness, financial sustainability, and fan experience.
