Money

Myria: The ultra-exclusive app for the world’s richest revealed

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In a world where exclusivity is the ultimate luxury, Myria, a concierge and networking app, has emerged as the coveted playground for the globe’s wealthiest individuals.

Founded by Rey Flemings, renowned as a “fixer for the global elite,” Myria offers an unparalleled gateway to a world of opulence, granting access to events like the Oscars, Super Bowl, and the Met Gala, and experiences beyond imagination.

This exclusive platform has only recently been launched but has already become indispensable for the world’s wealthiest, doubling as both a private concierge service and an online social club reserved for the top 1%.

Invite only

However, entrance to this elite circle comes at a steep price, with an annual invite-only membership fee of a staggering $30,000, a sum greater than many people’s entire savings. But for those who qualify, the rewards are worth every penny.

“Myria is home to incredibly successful and globally significant individuals,” said Flemings, 50, the brain behind this exclusive app. “Our average member’s net worth is about $600 million.”

While Myria currently boasts fewer than 100 members, the exclusive circle includes Silicon Valley’s power players, founders, and CEOs of household name companies, tech tycoons who have sold their startups for astronomical sums, celebrities, sports stars, and even royals. Membership, however, is not open to all; individuals must pass rigorous “net worth verification” and undergo a vetting interview conducted by the “nominations team.”

Myria essentially acts as a privileged little black book, connecting its members with vendors and experiences so exclusive that they are beyond the reach of ordinary people. For example, it can arrange stays in off-market mansions in Italy, front-row seats at sports events, or coveted tables at the most in-demand restaurants, sparing members the hassle of dealing with regular platforms like Airbnb or StubHub.

Exclusive chat

The app also features a “chat” tab, allowing users to communicate directly with Myria staff for personalized assistance, whether it’s securing a surf instructor and security guard for a Costa Rican vacation or arranging last-minute luxury lodgings for a spontaneous trip to Machu Picchu.

Furthermore, Myria offers a “community” tab that allows its uber-elite users to connect and explore each other’s profiles. This feature facilitates networking and sharing of exclusive opportunities and experiences among members.

Rey Flemings, the mastermind behind Myria, has a history of catering to the wealthy. He previously worked in the music industry, hobnobbing with big names such as Justin Timberlake, and built a coveted network of contacts, which he later shared with tech founders. He gained fame as a “fixer for the filthy rich,” known for securing nearly impossible-to-obtain tickets for events like Beyoncé concerts, the Super Bowl, “Saturday Night Live” tapings, and the Oscars. Now, he has channeled his expertise into Myria, aiming to make elite experiences easily accessible.

Experiences over goods

Interestingly, Myria members often prioritise experiences over material possessions. According to Flemings, “Luxury is really a concept for poor people to aspire to. Once you can afford every single thing, the thing becomes deemphasized. People start to transition and start to find meaning not in things but in experience.”

To join Myria, applicants typically need to have a net worth of at least $30 million, making them not just the top 1% but the top 0.003%. The application process is thorough, including a live interview and a bank-style KYC (Know Your Customer) check. Referrals from existing members can also boost an applicant’s chances of acceptance.

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