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Musk begs Twitter advertisers to stay 

Published

3 years ago

on

Elon Musk is begging for Twitter advertisers to stay on the social media platform

In an hour long question and answer session, Elon Musk has pleaded with Twitter advertisers not to leave the platform.

The billionaire met with advertising heavyweights about their future on his platform during an audio forum.

Many have already indicated that they are leaving Twitter and taking their advertising dollars elsewhere.

Large-scale companies including General Motors Co, Pfizer Inc., and Mondelez International Inc. moved to pause their ads following Musk’s takeover.

The Twitter owner has blamed left activist groups for influencing advertisers’ decisions to leave the platform.

This comes despite Musk’s decision to reduce content moderation on the social network.

Misinformation is already beginning to circle on the platform.

Over the past week, Musk has fired nearly 7,500 Twitter employees. This is adding to the growing concerns held by advertisers regarding the future operations of the platform.

However, in this case, Musk has forgotten to consider the important role advertisers play in helping to keep the platform afloat.

Somehow, his $8 per month blue tick tactic, may not be enough of an income stream to keep Twitter running.

This is if the platform continues to haemorrhage lucrative advertising revenue.

The next few months of the Twitter saga will be eventful in terms of the changes Musk implements to realise his vision of a “digital town square.”

The interesting thing about town squares is that people usually only walk through them on the way to somewhere else.

Dr. Karen Sutherland, University of the Sunshine Coast and Dharana Digital contributed to this report.

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Dr Karen Sutherland is a Senior Lecturer at the University of the Sunshine Coast where she designs and delivers social media education and research. Dr Sutherland is also the Co-Founder and Social Media Specialist at Dharana Digital marketing agency focused on helping people working in the health and wellness space.

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Markets surge as Fed hints at July cut

Fed’s Waller hints at July rate cut, boosting investor sentiment; Trump imposes 50% tariff on Brazil, provoking minimal market response.

Published

2 days ago

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July 11, 2025

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Fed’s Waller hints at July rate cut, boosting investor sentiment; Trump imposes 50% tariff on Brazil, provoking minimal market response.


Fed Governor Christopher Waller, tipped as a possible next Chair, signalled a July rate cut is on the table, calling current policy “too tight.” That’s been enough to supercharge investor sentiment.

Meanwhile, Trump has slapped a surprise 50% tariff on Brazil, sparking political tension. Brazil’s President responded with tough talk on “sovereignty,” but markets barely blinked, the Brazilian real dropped just 1%.

#StockMarket #FederalReserve #Bitcoin #AUD #TrumpTariffs #TickerNews

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Trump’s copper tariff shakes global markets

Trump’s 50% copper import tariff aims to strengthen U.S. manufacturing, impacting global supply chains and Chile significantly.

Published

3 days ago

on

July 10, 2025

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Trump’s 50% copper import tariff aims to strengthen U.S. manufacturing, impacting global supply chains and Chile significantly.


President Donald Trump has unveiled plans to impose a 50% tariff on copper imports, a move set to rattle global supply chains and redraw the industrial map.

The tariff will hit within weeks, with Chile, the world’s largest copper exporter, expected to bear the brunt.

While Australia’s direct copper trade with the US is limited, analysts say the real message is strategic: the US is reinforcing its domestic manufacturing power.

#CopperTariff #DonaldTrump #TradeWar #GlobalMarkets #TickerNews

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RBA unexpectedly keeps interest rates steady at 3.85%

RBA surprises with decision to maintain interest rates at 3.85%, impacting economic forecasts and housing market activity.

Published

5 days ago

on

July 8, 2025

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RBA surprises with decision to maintain interest rates at 3.85%, impacting economic forecasts and housing market activity.

In Short:
The Reserve Bank of Australia has kept its cash rate at 3.85% despite concerns from the Housing Industry Association about its impact on new home construction. Although inflation is within target and there’s some market confidence, households are under financial strain amidst economic uncertainties.

The Reserve Bank of Australia has decided to maintain the cash rate at 3.85% following a split vote of six to three. This unexpected decision comes as the Housing Industry Association warns that these rates remain restrictive, potentially hindering new home building.

Senior economist Tom Devitt stated that the rates will delay necessary building activity but noted improved market confidence following previous rate cuts.

Current inflation data shows the RBA’s preferred measure has been declining and remains within the target range. However, household spending is under strain, with Australia experiencing a per capita recession since mid-2022.

Labour costs

The RBA’s decision was influenced by concerns over productivity growth and high unit labour costs, affecting its inflation outlook. While some economists anticipated a rate cut, the RBA opted for caution due to economic uncertainties, both domestically and internationally.

The bank acknowledged gradual recovery in private demand and household incomes but highlighted ongoing challenges in passing cost increases to final prices.

Despite the hold on rates, price rises in essentials like petrol continue to impact Australian households. The RBA emphasized the need for ongoing assessment before making future rate changes, suggesting a careful approach in response to evolving economic conditions.

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