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Mercedes Benz asks F1 team to help engineer mass market EVs

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The German automaker wants to keep up with the likes of Tesla in the electric vehicle space

 
Mercedes Benz has plugged its Formula One team into the engineering process.

It wants to build vastly more efficient mass-market electric vehicles, as the German carmaker jumpstarts efforts to keep pace with Tesla.

“The race is real, whether it’s on the race track or it’s targeting those innovations to go into into the next electric powertrain for Mercedes.”

F1 technology has always eventually bled over into mass-market vehicles.

But Mercedes’ F1 collaboration is unprecedented, because it embeds that racing mindset and technological expertise directly in product development.

In 2022, the premium carmaker unveiled its EQXX concept car, a super-efficient electric vehicle with a range of more than 1,190 kilometres.

The EQXX was jointly developed with the F1 team, including Mercedes AMG High Performance Powertrains, or HPP, in England.

“We need to absolutely maximise every single joule, chase every single watt of loss. And that’s really the ethos that we were looking for in EQXX, how do we create a super efficient real world EV?” HPP advanced technology director Adam Allsopp said.

The EQXX took just 18 months to develop, or a fraction of the time it takes to craft a new production car — the company says.

Speed is ever more important because newer entrants, above all Tesla, can develop or tweak models far more quickly than legacy carmakers.

Fast-moving Chinese EV makers have cut development time to an average of 2.5 years and are launching innovative, cheaper models in Europe.

The need for speed is also coupled with a push among carmakers to make electric vehicles more efficient and reduce costs – by lowering weight, improving range, and using less battery materials.

“Efficiency is so key to not only the materials that we’re using, but the sustainability of what we’re doing.

“If we can create a car that can achieve the same performance and the same range with smaller batteries because we’re more efficient, then it means that we are we’re not only taking care of our customer, but from a sustainability point of view, we’re in a better position so that mutually reinforces a number of the commitments that Mercedes have made,” Allsopp added.

Others in the auto industry, like Ford and Volkswagen, are also ramping up the race for speed and efficiency.

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Portal between countries shut down after international flashing

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An international video portal has been forced to shut down after an OnlyFans model reportedly flashed passersby from across the globe.

On this episode of Ahron and Mike Live – Which would you prefer; pay rise or work perks, an international portal closes, the military reveal a submarine stingray and are you on a top or bottom burger bun?

Ticker’s Ahron Young & Mike Loder discuss. #featured #trending

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Is cloud technology the solution for every organisation’s needs?

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Amidst the dominance of cloud technologies in the tech landscape, questions are rising over applicability and its cost implications.

As businesses increasingly migrate to cloud technologies, skepticism is brewing over whether it’s the optimal solution for every organisational need.

Additionally, the notion of “free” cloud services is being challenged, highlighting the importance of understanding the true costs and benefits associated with cloud adoption.

Harsha Patil, Engineering manager, California USA shares his key insights on the cloud conundrum. #featured

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Does American media have TikTok bias?

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While the fate of TikTok remains uncertain in the U.S.—there is no shortage of possibilities.

Several investors are hoping to benefit from a new federal law that requires TikTok’s China-based parent company to sell the popular platform or face a ban.

This comes after ByteDance and TikTok filed a lawsuit against the U.S. government to block the law from going into effect.

Meanwhile, eight TikTok creators filed their own challenge, arguing the law violates their First Amendment rights to free speech.

But as the saga continues many media outlets are defending the platform.

David Zhang from China Insider joins Veronica Dudo to discuss. #IN AMERICA TODAY #trending #TikTok #TikTokban #socialmedia #China

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