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Louis Vuitton selects Pharrell Williams as men’s creative director

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It’s been confirmed American musician and producer Pharrell Williams will succeed Virgil Abloh as the new men’s creative director for Louis Vuitton

The appointment is effective immediately, with Williams’ first collection debuting in June during Men’s Fashion Week in Paris.

Chairman and CEO of the company, Pietro Beccari, says he’s “glad to welcome Pharrell back home, after collaborations in 2004 and 2008”.

Adding: “His creative vision beyond fashion will undoubtedly lead Louis Vuitton towards a new and very exciting chapter.”

The news comes a little over a year after Abloh’s death in November 2021, age 41, following a private battle with cancer.

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