Elon Musk has once again stirred the online community with a recent announcement regarding the popular social media platform, X.

In a tweet on Thursday, Musk revealed a significant update that could reshape the experience for many users on the platform.

“Going forward, all accounts with over 2500 verified subscriber followers will get Premium features for free and accounts with over 5000 will get Premium+ for free,” Musk declared.

This bold move by Musk is expected to have far-reaching implications for content creators, influencers, and users alike.

Going forward, all accounts with over 2500 verified subscriber followers will get Premium features for free and accounts with over 5000 will get Premium+ for free

— Elon Musk (@elonmusk) March 28, 2024

By offering Premium features to accounts with a substantial following, Musk aims to incentivise growth and engagement on the platform while rewarding those who have already amassed a sizable audience.

Enhanced analystics

The Premium features include enhanced analytics, advanced customization options, and priority customer support, among others.

Meanwhile, Premium+ offers additional perks such as exclusive access to new features, ad-free browsing, and special badges to highlight top creators.

For content creators and influencers, this announcement presents a unique opportunity to leverage their existing following to gain access to premium tools and resources without any additional cost.

This could lead to increased user engagement, higher-quality content, and ultimately, a more vibrant and dynamic community on X.

For users who enjoy consuming content on the platform, this move signifies a potential improvement in the overall user experience.

With creators gaining access to advanced features, users can expect to see more innovative and engaging content, tailored to their interests and preferences.

However, some industry analysts have raised concerns about the potential implications of this announcement.

Critics argue that offering Premium features for free based solely on follower count could incentivize the pursuit of vanity metrics and discourage genuine interactions and content creation.