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Coke proves that higher prices leads to weak demand

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In the latest quarterly report, Coca-Cola revealed a 3% decrease in revenue in North America, attributed to declining demand for bottled water, sports drinks, coffee, and tea.

Despite this setback, the beverage giant experienced a surge in prices, with its price/mix metric, encompassing factors such as pricing strategies and product mix, registering an 8% increase in North America.

While Coca-Cola’s global quarterly revenue saw an uptick, the company’s outlook for 2024 predicts higher organic sales growth compared to its rival, PepsiCo.

Shares decline

Despite this positive forecast, Coca-Cola’s shares faced a modest decline of approximately 1% during afternoon trading.

The contrasting performance between Coca-Cola and PepsiCo reflects shifting consumer behaviors, with PepsiCo recently reporting an unexpected revenue drop in its North American snacks and soda businesses.

The decline was attributed to changing consumer habits, with fewer people snacking at home.

Notably, Coca-Cola had previously indicated a shift in consumer spending patterns, with lower-income consumers reducing purchases of drinks for home consumption. Conversely, sales were on the rise in sectors such as restaurants, amusement parks, and airports.

As both Coca-Cola and PepsiCo navigate evolving consumer preferences and market dynamics, the beverage industry remains in flux, requiring companies to adapt and innovate to maintain competitiveness in an ever-changing landscape.

Ahron Young is an award winning journalist who has covered major news events around the world. Ahron is the Managing Editor and Founder of TICKER NEWS.

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Nvidia surpasses Microsoft as the most valuable company in the world

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Nvidia has emerged as the world’s most valuable company, surpassing Microsoft with a market value of over $3.3 trillion.

This shift comes on the heels of Nvidia’s consistent growth in the semiconductor sector and its strategic advancements in artificial intelligence and gaming technologies.

This milestone marks a significant validation of Nvidia’s aggressive expansion and innovation strategies under CEO Jensen Huang, who has steered the company towards dominance in high-performance computing.

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Finance expert empowers his social audience with accessible wealth tips

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The right strategy can change the game for your financial freedom. Meet the advisor making his tips accessible to all.

Wyld Money dives into the world of financial freedom. Whether you’re a seasoned investor or just getting started, join us for actionable tips and tricks to unlock your earning potential, and retire on your own terms.

In this episode, Mark is joined by James Wrigley, Financial Advisor at First Financial. #wyld money #trending

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It takes a village: coordinated financial teams prove paramount to maximising wealth

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The pursuit of wealth is often faced by significant challenges including debt, lifestyle costs, and burnout – so what methods can help overcome these challenges?

Maximising financial opportunities involves a suite of tasks, from leveraging favourable loan rates, strategic tax planning, and coordinated financial advising.

Mark Wyld from MW Wealth joins to discuss more. #featured

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