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Can’t beat ’em, buy ’em – Will Apple buy an EV maker next?

EV maker Rivian takes bold bet with higher-priced vehicles amid ...
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Tesla’s competitors, including Rivian, Lucid, and Fisker, find themselves grappling with significant challenges, sparking speculation about potential acquisitions and partnerships within the industry.

Rivian, once hailed as a formidable rival to Tesla, has faced a stark reversal of fortunes.

Following a disappointing quarter and outlook, the company announced a workforce reduction of approximately 10%, while its market capitalization plummeted from a peak of $153 billion in 2021 to $11 billion.

Speculation arose about tech giant Apple considering an acquisition of Rivian, with industry experts citing the company’s low valuation as a potential attraction.

Gene Munster, managing partner of Deepwater Asset Management, suggested that Apple, having recently abandoned its own EV project, might view Rivian as an opportunity to enter the EV market.

Apple’s bad luck

While Apple’s history of acquisitions has been relatively conservative, Munster emphasized the potential significance of such a move for the tech giant.

Meanwhile, Tesla CEO Elon Musk offered a grim assessment of Rivian’s prospects, highlighting the urgency for cost-cutting measures and operational improvements. Musk’s remarks underscored the precarious position facing Rivian as it navigates through challenging market conditions.

In a similar vein, Lucid Motors has experienced a substantial decline in its market capitalization, dropping from a peak of $91.4 billion to $7.6 billion.

The company’s production targets have been revised downwards significantly, leading to speculation about its future viability. Despite rumors of a potential acquisition by Saudi Arabia’s sovereign wealth fund, no such deal has materialized, leaving Lucid to confront its operational and financial hurdles independently.

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