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Americans feels more negative than positive about Elon Musk

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A new study has conducted a state-by-state breakdown of Elon Musk’s approval rating after his Twitter takeover

Hawaiians like Elon Musk more than any other U.S. state, according to a new study, which has reviewed over 78,000 tweets from the billionaire Twitter boss.

Most Americans feel more negative (38.2%) than positive (19.2%) towards Elon Musk, while 42.6% are neutral.

The research was commissioned by Exploding Topics, which analyses online trends.

“Some people praise Musk for his business prowess, having founded PayPal and grown Tesla into the EV powerhouse it is today,” said Josh Howarth, who is the co-founder at the company.

“In contrast, others find him problematic, referring to his outspoken nature,” he added.

Massachusetts residents are the most interested in Musk, with a monthly search volume of 1,069 per 100,000 residents turning to Google for information about him.

Meanwhile, in Georgia, 60 per 100,000 citizens tend to search for him online every month.

But Howarth said Musk’s critics are not influenced by their sex.

“Overall, men and women seem to like and dislike the tech entrepreneur an almost equal amount.”

The study used a Cardiff University analytics approach to examine Musk’s tweets. They were only reviewed if they contained U.S. geolocation data.

It found women were slightly more likely to tweet negatively about Musk (39.2%) when compared to men (38.1%).

Raj Shah is a tech analyst at Publicis Sapient, who said Musk has a bold agenda for the social media platform.

“Unlike with SpaceX, Tesla, and PayPal, he is taking on a space with both established players and established models.”

“If he instead pivots Twitter from the way we think of it to a  Twitter as an all in one app that rivals WeChat in Asia, then there’s a way to real value generation through a retooling of Twitter, not necessarily a trashing of it,” he said.

What is Elon Musk doing on Twitter?

The world’s richest man completed his $44 billion takeover of Twitter on 31 October.

As he stepped into the role of CEO, he fired top executives and has since eliminated nearly half of Twitter’s workforce.

Despite this, Musk said new user signups are at an all-time high following his acquisition of the platform.

In a recent tweet, Musk said “I think I see a path to Twitter exceeding a billion monthly users in 12 to 18 months.”

Costa is a news producer at ticker NEWS. He has previously worked as a regional journalist at the Southern Highlands Express newspaper. He also has several years' experience in the fire and emergency services sector, where he has worked with researchers, policymakers and local communities. He has also worked at the Seven Network during their Olympic Games coverage and in the ABC Melbourne newsroom. He also holds a Bachelor of Arts (Professional), with expertise in journalism, politics and international relations. His other interests include colonial legacies in the Pacific, counter-terrorism, aviation and travel.

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Media

BuzzFeed to use ChatGPT-created content on website

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BuzzFeed is set to go by on A.I-generated content, with the company to use ChatGPT to create content for the site

The media giant plans to use the service to generate quizzes and further personalise its user experience.

“If the past 15 years of the internet have been defined by algorithmic feeds that curate and recommend content, the next 15 years will be defined by AI and data helping create, personalise and animate the content itself,” BuzzFeed Chief Executive Jonah Peretti recently said.

BuzzFeed recently announced that it would be cutting 12 per cent of its workforce to rein in costs.

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Tech

Twitter updates font on mobile & web versions

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Have you noticed something different about Twitter?

 
Well, the social media giant has changed the font on its web and mobile app.

Apple users, sorry, you’re stuck with the old one.

It’s unclear why Twitter made the change, but it may have to do with spotting impersonators.

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Business

Justice Department & states sue Google in anti-trust lawsuit

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The Department of Justice and a handful of states have sued Google over the company’s dominance in the digital ad space.

 
This is the second anti-trust lawsuit the D.O.J. has filed against Google.

The D.O.J. and states are seeking to unwind Google’s alleged anti-competitive acquisitions in the advertising space, as part of the joint case.

“We alleged that Google has used anti-competitive exclusionary and unlawful conduct to eliminate or severely diminish any threat to its dominance over digital advertising technologies,” U.S. Attorney General Merrick Garland said in a press conference.

“Google has used anticompetitive, exclusionary, & unlawful conduct to eliminate or severely diminish any threat to its [digital ad] dominance.”

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