YouTube to start sharing its ad revenue from Shorts

If you create Youtube videos here’s some welcome news for your wallet

YouTube will start sharing its ad revenue.

It’s no secret the platform has been focusing in on shorts and so have its creators 

As it tries to compete with TikTok, YouTube has announced it will release a new revenue-sharing model for creators of popular short-form videos.

So starting next year thee company will pay a portion of is revenue based on videos that get the most views.

YouTube said that every month it will pool together ad revenue from Shorts.

Of that sum, an undisclosed percentage is allocated to creators, and YouTube will pay them 45 per cent of that amount.

YouTube’s growth rate in the second quarter was the slowest since Alphabet started breaking out the unit’s revenue in 2019.