A hoax statement purportedly issued by Google claimed that the search giant was shutting down its ubiquitous Gmail service — sending the internet into a panic.

The fake news release, which appeared to be addressed to the 1.8 billion users of the service worldwide and was posted on X, stated: “Google is sunsetting Gmail. After years of connecting millions worldwide, enabling seamless communication, and fostering countless connections, the journey of Gmail is coming to a close.”

The notice, featuring the company’s logo, emerged shortly after Google announced it was pausing the release of its text-to-image AI tool Gemini following outcry over the software rendering factually and historically inaccurate images.

The statement even provided a specific date — Aug. 1, 2024 — as the deadline until which Gmail users would “be able to access and download all your emails.”

It ominously added, “After this date, Gmail accounts will become inaccessible.”

Spread quickly

The hoax swiftly spread across social media platforms, although many users were quick to identify it as false.

However, speculation arose that the hoax may have originated from Chris Bakke, a self-described tech entrepreneur known for internet pranks.

Bakke has a history of internet pranks, including using a photoshopped news article about McDonald’s Hamburglar to mock a New York Times profile of convicted Theranos founder Elizabeth Holmes, as reported by Business Insider.

Gmail is here to stay.

— Gmail (@gmail) February 22, 2024

Email platform

Gmail, with a user base of 1.8 billion people representing one-fifth of the world’s population, remains the most popular email platform globally.

Despite criticisms of Google’s privacy policies, including accusations of scanning user messages for targeted advertising, the company has affirmed its commitment to Gmail.