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Premier League clubs to ban gambling sponsorship on front of shirts

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The deal will see gambling shirt sponsors disappear from the 2025-26 seasons on the front

English Premier League clubs have agreed to withdraw gambling sponsorship from the front of their matchday shirts.

Eight of the 20 clubs in the league currently have betting company as shirt sponsors.

The League says the aim is to reduce gambling advertising.

Current football sponsorship deals with gambling companies can remain in place for the next three years, as the move will come into effect from the end of the 2025-26 season.

“The vast majority of adults gamble safely, but we have to recognise that footballers are role models who have enormous influence on young people,” UK Secretary for Culture, Media and Sport Lucy Frazer said.

“We want to work with institutions like the Premier League to do the right thing for young fans,

“We will soon bring forward a gambling white paper to update protections for punters and ensure those who are at risk of gambling harm and addiction are protected.”

Gambling sponsors on the front of football shirts have already been outlawed in Italy and Spain.

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