Money
New airline to launch in Australia
Australia’s aviation market is set to become even more competitive, as the sector plans to reopen in 2022
Painted in purple and white, Bonza Airlines is gearing up to become Australia’s next low cost carrier (LCC), going head to head with mostly Jetstar.
The independent carrier will fight for business on already busy domestic routes across the country next year, promising cheaper fares to travellers.
In a company issued statement, Bonza said its launch from early next year will give Aussies “more travel choices and more affordable air travel” to destinations across the country.
The founder and CEO of the new airline has more than 25 years of experience working within the aviation sector, previously working at Cebu Pacific and Virgin Australia when the airline was called ‘Virgin Blue.’
“Bonza’s mission is to encourage more travel by providing more choices and ultra-low fares, particularly into leisure destinations where travel is now often limited to connections via major cities,”
Bonza will be backed by US private investment firm 777 Partners and will put a particular focus on routes into leisure destinations.
CEO, Mr. Jordan says “Bonza will play a leading role in Australia’s post-pandemic economic recovery – creating jobs, stimulating travel and consumer spending and help regional communities, especially those that rely on tourism, get back on their feet,”
The fleet:
The airline will launch with an unspecified number of Boeing 737-8 MAX aircraft.
Bonza is set to still finalise regulatory approval to start operating within Australia.
Jordan says with Miami-based private investment firm 777 Partners backing Bonza, their chances of success are high.