Netflix to introduce ads for cheaper subscription

Published

3 years ago

July 14, 2022

Jamila Jalloh, William Howard

Microsoft is teaming up with Netflix to offer an ad-based subscription plan

Netflix is moving full steam ahead with a new ad-supported subscription plan expected to launch later this year.

The streaming giant will team up with Microsoft to embed commercials in a cheaper version of its on-demand offering.

The move is a far cry from the Netflix 15 years ago, with the company previously refusing to ever include ads on its platform.

But times have been tough for the oversaturated streaming sector.

Earlier this year, Netflix disclosed it lost 200,000 subscribers in the first quarter of 2022 alone. This lead Netflix to concede the time has come for a less expensive option. Read more.

Netflix said the move is still in “very early days,” and has “much to work through” before the new service is introduced.

Meanwhile, landing the contract is a big deal for Microsoft. The multinational tech company has long been engaged in a tense battle with Google, the major force when it comes to digital advertising.

Related Topics:advertising Featured Microsoft Netflix streaming Tech trending

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Global EV shake-up: Australia slows, China surges, Lexus teases supercar

Australia’s EV market slows, sales below 100,000; Costello discusses barriers and climate goals in latest Ticker episode.

Published

8 hours ago

December 8, 2025

Harvey Vargas

Australia’s EV market slows, sales below 100,000; Costello discusses barriers and climate goals in latest Ticker episode.

Australia’s electric vehicle market is facing a slowdown, with sales struggling to hit the 100,000 mark this year.

Mike Costello from Cox Automotive breaks down the key barriers slowing adoption and explains whether current growth is enough to meet the country’s climate goals.

Subscribe to never miss an episode of Ticker – https://www.youtube.com/@weareticker

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Lando Norris claims first F1 World Championship after dramatic Abu Dhabi showdown

Published

12 hours ago

December 8, 2025

Harvey Vargas

Lando Norris secures his first F1 World Championship at Abu Dhabi, becoming Britain’s 11th World Champion with 423 points.

Lando Norris has clinched his maiden Formula 1 World Championship after an electrifying finale at the Abu Dhabi Grand Prix. In a race packed with tension, Norris held onto third place — the exact result he needed to secure the title.

His performance not only sealed his first championship but also cemented him as Britain’s 11th F1 World Champion, marking a historic moment for McLaren and the sport.

Norris closed out the season with 423 points, marking a defining milestone in his career.

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#Formula1 #F1News #LandoNorris #MaxVerstappen #OscarPiastri #AbuDhabiGP #McLarenF1 #TickerNews

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China naval activity raises tensions from Philippines to Galápagos

Rising tensions in the South China Sea prompt expert insights on regional security and global trade implications.

Published

13 hours ago

December 8, 2025

Harvey Vargas

Rising tensions in the South China Sea prompt expert insights on regional security and global trade implications.

Tensions in the South China Sea are rising as Chinese naval and fishing vessels are spotted near the Philippines and even as far as the Galápagos Islands. Experts warn these movements could impact regional security and international waters.

We speak with Tim Harcourt from UTS to break down the significance of these developments, including the role of Taiwan, ASEAN, and Japan in responding to Chinese maritime activity.

From potential diplomatic fallout to economic implications, this interview dives into what these naval movements mean for the future of the region and global trade.

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#ChinaNaval #SouthChinaSea #Geopolitics #Philippines #Galapagos #MaritimeTensions #InternationalRelations #TickerNews