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Tech

Meta announces big changes coming to social media advertising

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There are big changes coming to Meta, the rebranded parent company of Facebook

The tech firm is planning on removing advertiser’s ability to target people based on stereotypes.

This includes by race and ethnicity, political affiliation, religion and sexual orientation.

The change will be implemented on January 19 and will feature across all of Meta’s apps including Facebook, Instagram and Messenger.

The changes should stop advertisers from abusing its targeting tools and having the potential to discriminate against users.

Meta has acknowledged “concerns from experts that targeting options like these could be used in ways that lead to negative experiences for people in underrepresented groups”.

Some of these ad changes have been under discussion since 2016.

Natasha is an Associate Producer at ticker NEWS with a Bachelor of arts from Monash University. She has previously worked at Sky News Australia and Monash University as an Online Content Producer.

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News

Tesla’s robotaxi reveal sparks excitement

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Analysts and investors are eagerly awaiting Elon Musk’s big reveal—a fully functional autonomous vehicle that could revolutionise ride-hailing.

Tesla’s stock has soared 52% since Musk first announced the event in April, reflecting high hopes for the launch of its much-anticipated robotaxi.

The vehicle, dubbed the “Cybercab,” is said to be a sleek, two-seater without a steering wheel or pedals—straight out of the future.

Tesla also teased a ride-hailing app that will summon these driverless cars to pick up riders at their chosen locations.

Not convincing

But not everyone is convinced—some analysts warn that while Musk’s vision is bold, the timeline for these innovations may not deliver immediate results.

Musk has a history of overpromising on autonomous tech, and this event might be more about grand ideas than tangible products.

Tesla first floated the robotaxi idea in 2016, with Musk hinting at a future where owners could lease their cars to others for extra income.

If the software keeps pace with Musk’s ambitions, the future of driverless Teslas might be closer than we think.

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Money

Amazon’s 2024 Prime Day expected to make huge impact on tech sector sales

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Market experts believe Amazon’s upcoming event will drive a surge in sales, benefiting Amazon’s stock and boosting consumer tech companies that sell through its platform.

Experts predict that a short-term rally in retail and tech stocks could be seen as revenue spikes.

Founder/CEO of Unearthing Opportunities, and Board Advisor to Power Hero, Bradley A Gastwirth joins to unpack the latest market moves. #featured #trending

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Leaders

Experts reveal AI’s impact on the retail experience in Australia

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AI has become a game-changer for marketers and retailers in Australia, with many consumers reacting positively to AI integration in the retail environment.

 

Retailers are using AI to optimise inventory, personalise shopping, and improve customer service through advanced chatbots.

Shoppers now enjoy personalised recommendations and seamless online shopping experiences.

Predictions suggest more personalised experiences and smarter shopping platforms within the next 12 months.

Will Wilson, RVP of Sales APJ at SAP Emarsys joins to share his insights into how AI is streamlining success on a large scale.

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