McDonald’s Corporation is set to launch a new loyalty program in the United States
The scheme, which will be a first for the burger chain, would be available across the country at participating restaurants from July 8.
The burger chain started testing its MyMcDonald’s Rewards program, which lets subscribers on its app earn points they can redeem on burgers and fries, late last year in a few markets.
It expanded the program last week to some New York City customers.
McDonald’s CEO Chris Kempczinski stated he expects to have rolled out the program in its six biggest markets – including the United States, Canada and possibly Germany – by the end of 2022.