New measures look to ensure responsible design and usage of algorithms
Utah has taken legal action against the popular social media platform TikTok, claiming that the app’s algorithm is causing addictive behavior among children. The state asserts that TikTok’s algorithm, designed to maximise user engagement, is specifically targeting minors and keeping them hooked to the platform for extended periods.
The lawsuit argues that the algorithm utilised by TikTok is consciously crafted to capture the attention of young users by providing content that appeals to their preferences and interests. Utah alleges that this intentional approach is leading to excessive usage, thereby raising concerns about addictive behaviour in minors.
Officials in Utah are calling for stricter regulations and safeguards to protect children from the potential harmful effects of addictive algorithms on social media platforms.
