New way for content creators to make money from their following

Published

1 year ago

April 28, 2021

People have been buying, or selling new and used items on Facebook marketplace for the past few years, and now Instagram is joining the party with its own version.

Facebook has announced that its social media platform Instagram will soon have its own marketplace.

It’s a new way for Instagram influencers to make money from their content.

In a video on the social media platform, Instagram’s boss says “branded content is the economic engine behind the creator ecosystem.”

The moves are all part of a swing of new measures designed to generate revenue for users of the popular social media platform.

Ticker’s social media expert Dr Karen Sutherland From the University of the Sunshine Coast, says creators will be the winners of this new feature.

For many years Instagram avoided brand partnerships for fears of over-commercialisation.

So, many deals have been done between brands and content creators – off the record

Often people with a high following get contacted by brands via email or direct message.

They get asked to promote products and receive the product for free or get paid in a sponsored arrangement.

Therefore, introducing creator shops could be a game-changer for the way influencers make money from their following.

Kylie Jenner is one of most followed instagram users with over 221 million followers. BBC reported Kylie Jenner is paid around $1.2 million for a single post on Instagram,

The new feature is still in the works, with finer details on how the marketplace will function yet to come.

But it seems instagram wants a slice of the influencer pie, whilst trying to help millions of instagrammers make their own money on the platform too.

Related Topics:content creators Facebook Featured Instagram

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Taylor Swift secretly gets engaged to Joe Alwyn

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1 day ago

July 1, 2022

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Taylor Swift is set to marry her British boyfriend Joe Alwyn, after a secret engagement

Singer Taylor Swift will tie the knot after her boyfriend of five years, Joe Alwyn, after a secret engagement months ago.

Reports suggest the couple have told their inner circle, and 32-year-old Swift only wears her ring behind closed doors.

The pair have been pictured only a handful of times on the red carpet but sources say they are both incredibly happy.

There are no specific details around the wedding, or if the couple will confirm the engagement speculation.

They’ve been together for around five years after meeting at the 2016 Met Gala.

Swift and Alwyn have collaborated on two songs in her Folklore album and three on Evermore.

Amazon slaps on new restrictions, Queer community furious

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1 day ago

July 1, 2022

Brittany Coles

Online retail giant Amazon has slapped on new restrictions that has left the LGBTQ+ community furious

Amazon has restricted search results related to Queer people and issues on its website in the United Arab Emirates

Same-sex relations are illegal in the UAE and Amazon took action after coming under pressure from authorities.

According to the New York times, The company made the decision to restrict the searches after being threatened with penalties by the UAE government.

Expressing support for LGBTQ+ rights could also be deemed an offence in the Gulf state, sparking global outrage as Pride month, which is dedicated to celebrating Queer people around the world, comes to a close.

Amazon says as a company, it remains committed to diversity and inclusion.

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Google and Apple urged to ditch TikTok amid data security concerns

Published

2 days ago

June 30, 2022

ticker NEWS

Google and Apple are being urged to take down TikTok as concerns continue to grow around data being sent to China

A U.S. Federal Communications Commission member, Brendan Carr, says that TikTok poses an unacceptable national security risk due to data harvesting and Beijing’s apparent unchecked access to sensitive information.

The request will unlikely be accepted, as the Federal Communications Commissioner is not responsible for regulating app stores.

It comes as a Buzzfeed report found that employees of TikTok’s parent company, Bytedance, had been accessing U.S. users’ private information.

Carr says he will give Apple and Google until the 8th of July to respond to his request and to explain why they won’t remove the app from their app stores.